Contents. 3 Logos 11 Font 12 Colours 15 Uniforms 26 Sponsorship

Transcription

1 All manufacture proofing documents must be sent to Team UQ Uniforms approval prior Style to Guide pre-production Uniform Style Guide A

2 Contents 3 Logos 11 Font 12 Colours 15 Uniforms 26 Sponsorship This document aims to provide a set of guidelines to develop uniforms in the Team UQ brand. Following these standards will protect the Team UQ brand identity and ensure consistency across all uniforms. Use of the Team UQ brand and logos requires prior approval from the Marketing Manager, UQ Sport. For more information please contact: Marketing Department, UQ Sport Ltd. Level 3 Building 25, The University of Queensland, Union Road, ST. LUCIA QLD 4067 T E marketing@uqport.com.au All manufacture proofing documents must be sent to marketing@uqsport.com.au for approval prior to pre-production Uniform Style Guide 2

3 Logos The University of Queensland (UQ) and Team UQ logos are mandatory on all uniforms. Placement requirements are specified within this document. Team UQ logo stacked Team UQ logo landscape UQ logo UQ crest graphic All manufacture proofing documents must be sent to for approval prior to pre-production Uniform Style Guide 3

4 Logos Team UQ and UQ logos - relationship When logos appear together, they must be sized proportionately to the same width and be vertically centred to each other. Vertically centered x x All manufacture proofing documents must be sent to marketing@uqsport.com.au for approval prior to pre-production Uniform Style Guide 4

5 Logos Minimum clear space - Team UQ logos There s a minimum amount of clear space required around the logos at all times. Team UQ logo stacked: clear space = x width of U. This amount of space must be left clear around the entire Team UQ stacked logo whenever it appears. Team UQ logo landscape: clear space = x height of T This amount of space must be left clear around the entire Team UQ landscape logo whenever it appears. x Clear space x Clear space x x x x x x x x x Pink indicates minimum clear space. This will not appear on any uniforms, merchandise or branded materials. All manufacture proofing documents must be sent to marketing@uqsport.com.au for approval prior to pre-production Uniform Style Guide 5

6 Logos Playing kit - logo size The UQ logo and Team UQ stacked logo must be 80mm (w) when placed on the front of playing tops. 80mm (w) 80mm (w) All manufacture proofing documents must be sent to marketing@uqsport.com.au for approval prior to pre-production Uniform Style Guide 6

7 Logos Polo shirt - logo minimum size The UQ logo and Team UQ stacked logo must be 70mm (w) when placed on the front of the polo shirts. 70mm (w) 70mm (w) All manufacture proofing documents must be sent to marketing@uqsport.com.au for approval prior to pre-production Uniform Style Guide 7

8 Logos Team UQ stacked logo - do s and don ts Logo is to appear in reverse (white) on uniforms. Do s Don ts Don t use black logo Don t use a different colour Don t outline logo Don t rotate or distort logo Don t colour different elements Don t place logo on distracting backgrounds All manufacture proofing documents must be sent to marketing@uqsport.com.au for approval prior to pre-production Uniform Style Guide 8

9 Logos UQ logo - do s and don ts Logo is to appear in reverse (white) on uniforms. Do s Don ts Don t use black logo Don t use a different colour Don t use full colour logo Don t rotate or distort logo Don t colour different elements Don t place logo on distracting backgrounds All manufacture proofing documents must be sent to marketing@uqsport.com.au for approval prior to pre-production Uniform Style Guide 9

10 Logo Team UQ landscape logo - do s and don ts Logo is to appear in reverse (white) on uniforms. Do s Don ts Don t outline logo Don t colour, distort or rotate logo Don t place logo on distracting backgrounds Please note: Black is the primary colour for all pants. When sport governing bodies and competitions require matching tops and shorts, maroon PMS 208 & blue PMS 279 are acceptable. All manufacture proofing documents must be sent to marketing@uqsport.com.au for approval prior to pre-production Uniform Style Guide 10

11 Font Vincent Regular For all individual names or numbers on the uniform please use the font Vincent Regular. The number 7 needs to be altered to non-european numbering. Do not substitute Vincent font with look-a-like fonts.* *Contact UQ Sport Marketing Department for assistance. Vincent Regular Vincent abcdefghijklmnopqrstuvwxyz Strike through must be removed on 7 All manufacture proofing documents must be sent to marketing@uqsport.com.au for approval prior to pre-production Uniform Style Guide 11

12 Colours Team UQ Primary colours These are the primary colours for the Team UQ uniforms. PMS 208 C - 15 M Y - 37 K - 45 R G - 0 B - 63 PMS 279 C - 68 M - 34 Y - 0 K - 0 R - 80 G B PMS 465 C - 9 M - 29 Y - 66 K - 24 R G B - 87 PMS Black C - 0 M - 0 Y - 0 K R - 0 G - 0 B - 0 Secondary colours UQ crest graphic must appear in the corresponding secondary colour. Refer to the next page for examples. PMS 222 C - 20 M Y - 22 K - 61 R G - 0 B - 56 PMS 286 C M - 75 Y - 0 K - 0 R - 0 G - 84 B PMS 466 C - 8 M - 23 Y - 52 K - 15 R G B All manufacture proofing documents must be sent to marketing@uqsport.com.au for approval prior to pre-production Uniform Style Guide 12

13 Colours UQ crest graphic colour usage PRIMARY: PMS 208 SECONDARY: PMS 222 PRIMARY: PMS 279 SECONDARY: PMS 286 PRIMARY: PMS 465 SECONDARY: PMS 466 HOME AWAY TRAINING All manufacture proofing documents must be sent to for approval prior to pre-production Uniform Style Guide 13

14 Colours Playing kit colour breakdown HOME KIT AWAY KIT TRAINING KIT PMS 208 PMS 279 PMS 465 TOP TOP TOP PMS 465 COLLAR, PIPING & TRIM PMS 465 COLLAR, PIPING & TRIM PMS 279 COLLAR, PIPING & TRIM PMS 279 SLEEVE PMS 208 SLEEVE PMS 208 SLEEVE BLACK PANT BLACK PANT Please note: Black is the primary colour for all pants. When sport governing bodies and competitions require matching tops and shorts, maroon PMS 208 & blue PMS 279 are acceptable. BLACK PANT All manufacture proofing documents must be sent to for approval prior to pre-production Uniform Style Guide 14

15 Uniform Logo placement and clear space The UQ logo and Team UQ stacked logo must be 80mm (w) when placed on the front of playing tops. Distance from collar is to be height of The University of Queensland crest within UQ logo used. Team UQ logo on back is to be same size and Team UQ logo on the front and centred to the back of the garment. Measurement from collar to top of stacked Team UQ logo is to be the height of the stacked Team UQ logo used. Pink indicates minimum clear space clear space clear space All manufacture proofing documents must be sent to for approval prior to pre-production Uniform Style Guide 15

16 Uniform Logo placement and clear space When placing Team UQ logo on the back of garments ensure the spacing is consistent across all uniforms. This measurement is taken using the height of the corresponding Team UQ logo which sits on the front of the uniform. Team UQ logo on the back is to be same size as Team UQ logo on the front, examples shown below. Left shoulder Close up of garment Collar minimum clear space Right shoulder Pink indicates minimum clear space Visual example Use height of front Team UQ logo for correct placement and spacing All manufacture proofing documents must be sent to for approval prior to pre-production Uniform Style Guide 16

17 Uniform Number & name placement and clear space If a sport requires a number and/or a last name to appear on the back of player tops, the placement must be spaced accordingly. The height of the Team UQ logo is the clear space allocation between the bottom of the name and the top of the number. Please Note: Number sizing is to adhere to sport-specific requirements. Clear space Clear space Names Clear space Pink indicates minimum clear space All manufacture proofing documents must be sent to marketing@uqsport.com.au for approval prior to pre-production Uniform Style Guide 17

18 Uniform Minimum clear space - UQ crest graphic The UQ crest graphic is displayed as a background graphic on the right-hand side of tops and must adhere to the following spacing guidelines: Mens: 14-5XL: Crest at 5cm from arm hole, 33cm deep A. B. Womens: Size 8-22: Crest at 3cm from arm hole, 30cm deep Child: Boys 6-12: Crest at 3cm from arm hole, 25cm deep Girls 8-12: Crest at 3cm from arm hole, 25cm deep clear space from armhole UQ crest graphic UQ crest graphic must appear slightly right of the seam. Line up with the book in the graphic as shown. clear space clear space from hem Right-hand side Side seam right-hand side Pink indicates ideal minimum clear space All manufacture proofing documents must be sent to marketing@uqsport.com.au for approval prior to pre-production Uniform Style Guide 18

19 Uniform Example of primary logo placement - home top All manufacture proofing documents must be sent to marketing@uqsport.com.au for approval prior to pre-production Uniform Style Guide 19

20 Uniform Example of primary logo placement - away top All manufacture proofing documents must be sent to marketing@uqsport.com.au for approval prior to pre-production Uniform Style Guide 20

21 Uniform Example of primary logo placement - training top All manufacture proofing documents must be sent to marketing@uqsport.com.au for approval prior to pre-production Uniform Style Guide 21

22 Uniform Example of primary logo placement - home singlet 0.3mm 10mm 10mm Trim close up 0.3mm 10mm fold 10mm All manufacture proofing documents must be sent to marketing@uqsport.com.au for approval prior to pre-production Uniform Style Guide 22

23 Uniform Example of primary logo placement - away singlet 0.3mm 10mm 10mm Trim close up 0.3mm 10mm fold 10mm All manufacture proofing documents must be sent to marketing@uqsport.com.au for approval prior to pre-production Uniform Style Guide 23

24 Uniform Example of primary logo placement - training singlet 0.3mm 10mm 10mm Trim close up 0.3mm 10mm fold 10mm All manufacture proofing documents must be sent to marketing@uqsport.com.au for approval prior to pre-production Uniform Style Guide 24

25 Uniform Clear space around logos - pants Team UQ placement on pant Team UQ landscape logo must run vertically down left leg. The logo must have a minimum clear space of 50mm top and bottom (refer to diagram C). When the garment design inhibits the Team UQ logo from running vertically along the side of the pant leg (e.g. seams, pockets), please seek UQ Sport Marketing Department approval to apply the alternate placement (refer to diagram D). When logo appears on the back of the pant, the Team UQ stacked logo must to appear on the front right leg. Refer to the next page for examples. 50mm 50mm C. Left side D. Alternate Left side waistband seam 50mm 50mm seam Left side waistband seam Pink indicates minimum clear space Centered on left leg All manufacture proofing documents must be sent to marketing@uqsport.com.au for approval prior to pre-production Uniform Style Guide 25

26 Uniform Example of primary logo placement Please seek UQ Sport Marketing Department approval to use alternate design. All manufacture proofing documents must be sent to for approval prior to pre-production Uniform Style Guide 26

27 Uniform Primary logo placement & clear space - socks Team UQ logo is to appear on both the inside and outside of mid and long socks. Team UQ logo is to appear no smaller than 50mm(w). Team UQ landscape logo is to appear repeated around top of ankle sock no smaller than 10mm(h). Refer to the next page for examples. 10mm 50mm Minimum clear space Pink indicates minimum clear space All manufacture proofing documents must be sent to marketing@uqsport.com.au for approval prior to pre-production Uniform Style Guide 27

28 Uniform Example of primary logo placement - socks Logos on socks are optional. Socks to be matched to maroon PMS 208. Team UQ logo to be reversed (white). Socks may appear in black if wearing black bottoms OR to meet sport governing body and competition requirements. All manufacture proofing documents must be sent to marketing@uqsport.com.au for approval prior to pre-production Uniform Style Guide 28

29 Sponsorship Placement of partner logos - example 1 Numbered in order of preference. Pink indicates sponsorship logo placement Names All manufacture proofing documents must be sent to marketing@uqsport.com.au for approval prior to pre-production Uniform Style Guide 29

30 Sponsorship Placement of partner logos - example 2 Numbered in order of preference. Pink indicates sponsorship logo placement All manufacture proofing documents must be sent to marketing@uqsport.com.au for approval prior to pre-production Uniform Style Guide 30

31 Sponsorship Placement of partner logos - example 3 Numbered in order of preference. Pink indicates sponsorship logo placement All manufacture proofing documents must be sent to marketing@uqsport.com.au for approval prior to pre-production Uniform Style Guide 31

32 Sponsorship Placement of partner logos - shorts Numbered in order of preference. Pink indicates sponsorship logo placement 2 1 All manufacture proofing documents must be sent to marketing@uqsport.com.au for approval prior to pre-production Uniform Style Guide 32