MEDIA KIT I N S P I R I N G T H E S O C A L E X P L O R E R SOCAL SUPERSTARS ISSUE HISTORIC SOCAL HOMES ISSUE $5.95US 04 $5.95US 8 $5.
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1 6 8 JAN/FEB PLU: MEDIA KIT I N P I R I N G T H E O C A L E X P L O R E R TRAVEL & RECREATION IUE OCAL UPERTAR IUE MAY/JUNE 21 CELEBRATE DICOVER OCAL FAMILY GETAWAY CULVER CITY EVOLVED EXPERIENCE THE PREEMINENT OUTHLAND ENTERTAINMENT EXPERIENCE MALIBU WINE AFARI VINTAGE BOUTIQUE JULY/AUGUT 21 CELEBRATE DICOVER ICONIC ANTA MONICA PIER EXPERIENCE THE EXQUIITE BELMOND EL ENCANTO IN ANTA BARBARA HITORIC OCAL HOME BEACHFRONT GETAWAY CELEBRATE DICOVER DETINATION IUE EXPERIENCE PAGEANT of the MATER A Tradition in Living Pictures by Festival of Arts PLU: L.A.' GRAND CENTRAL MARKET CENIC LAGUNA BEACH MAR/APR 218 CELEBRATE DICOVER Adventures LANDMARK IUE EXPERIENCE WHERE TO WINE, DINE & PLAY OCAL WILDFIRE ALUTING HEROE & FIRT REPONDER LOMPOC TEN WAY TO PEND A DAY AT ANTA ANITA PARK OCAL HOPPING DETINATION DINEYLAND' HIDDEN GEM TRENDY VENICE BEACH AN DIEGO' BET HIKE JULY/AUGUT 218 WALDORF ATORIA BEVERLY HILL THE NEW TANDARD OF LUXURY A L I F E T Y L E P U B L I C A T I O N C E L E B R A T I N G O U T H E R N C A L I F O R N I A
2 C M THE GOURMAND L PICE UP YOUR NEXT DATE WITH AN IMPREIVE meal and a memorable experience. The location and food are a crucial part of any rendezvous. Wow your date with one of these hip and happening LaLaLand locations. H 44 C M THE GOURMAND 45 L BY MELIA CURTIN Actress Brec Bassinger Children participate in the auction. Auctioneer Mellisa Nielsen 1 OUTHERN CALIFORNIA LIFE Auctioneer Mellisa Nielsen (L) and Magician Justin Willman speak onstage during JDRF LA's IMAGINE Gala to benefit type 1 diabetes research at The Beverly Hilton on May 14, 216 in Beverly Hills, California. An evening of entertainment and inspiration, the JDRF LA Chapter s Imagine Gala is one of Los Angeles signature fundraising events. The event on May 14th at the Beverly Hilton featured a performance by Aloe Blacc, entertainment by magician Justin Willman, celebrity guests, and both live and silent auctions. The goal of IMAGINE Gala is to spread awareness of type 1 diabetes (T1D) and raise $1.5 million for research. This year, the gala honored Amelia and Adam tewart. Amelia is the VP of Media Relations and Corporate Communications for E! Entertainment and Esquire Network and Adam is Google s VP of Consumer Goods, Government & Entertainment. PHOTO: BY TODD WILLIAMON/GETTY IMAGE FOR JDRF C M L ilent auction items on display. (L-R) VP of Consumer Goods, Government & Entertainment at Google, Adam tewart, VP of Media Relations and Corporate Communications for E! Entertainment and Esquire Network, Amelia tewart, and Ben Price. Actor Kevin izemore (L) and Gina Lombardi Actress Kirstin Ford (L-R) JDRF LA Board President Kevin Wehrenber, Associate Chief Legal Counsel for Pixar Animation tudios, Jody Weinberg, and Recording artist Aloe Blacc. Magician Justin Willman (L) and photographer Jillian ipkins C M FAMILY FUN 82 L C M FAMILY FUN 83 L CLOCKWIE FROM TOP RIGHT: 1. MOXI is located at 125 tate treet adjacent to the popular Funk Zone neighborhood and just two blocks up from tearns Wharf and the beach. The building was designed by the late Barry Berkus and AB Design tudio, and is LEED Gold Certified. 2. The Muller Family ound Track on the museum s main floor is all about exploring the world of sound from sound patterns to vibration and more. Experiences include stepping inside a Giant Guitar or into a Foley tudio to create the sound effects for popular film clips provided by Fox tudios. 3. The Levinson Family ky Garden features beautiful views of the city of anta Barbara from the mountains to the ocean as well as a series of interactive exhibits including a fountain and water play area called Whitewater. BY ROBYN FLAN WHEN THE MOT INTERETING MAN IN THE WORLD WRITE A BOOK, IT HA PEOPLE WONDERING IF IT WILL BE A INTERETING A HIM. JONATHAN GOLDMITH (AKA DO EQUI THE MOT INTERETING MAN IN THE WORLD) TAY INTERETING I ABOLUTELY INTERETING. C M L FEATURE OUR BRAND OUTHERN CALIFORNIA LIFE MAGAZINE I A MULTI-PLATFORM LIFETYLE AND DETINATION GUIDE CELEBRATING THE CULTURE, LIFETYLE, PEOPLE AND LANDMARK EXCLUIVE TO OUTHERN CALIFORNIA. THE BET IN ART, CULTURE, FOOD AND ENTERTAINMENT TORIE PREENTED IN A LEEK DEIGN FOR THE ADVENTUROU AND UPCALE POPULATION IN THE OUTHLAND. AFFAIR TO REMEMBER FIVE MEMORABLE DATE POT IN Los Angeles MOXI MUEUM OF IMAGINATION JAON RICK (3) AND INPIRATION BY ROBYN FLAN / PHOTO COURTEY OF JAON RICK AND MOXI, THE WOLF MUEUM OF EXPLORATION + INNOVATION THE MOT INTERETING outhern California Life magazine prints 25, issues quarterly with broad, high exposure across the entire outhland region. DITRIBUTION INCLUDE: Most retail newsstands across outhern California, including Target, Vons, Gelson s, CV, Whole Foods, Amazon retail stores and more Controlled distribution to influencers and affluent consumers All Barnes and Noble Booksellers in the tate of California Featured at every airport in ocal Upscale spas, hair salons and medical offices A large subscriber base across the U.. Featured in 3+ luxury hotels in outhern California Total readership based on repeat exposure ( pass around rule from distribution in spas, salons, offices and hotels) = 48, per issue 3625 E. THOUAND OAK BLVD. UITE 232, WETLAKE VILLAGE, CA I ADVERTIING AND ALE: OR AD@OCALLIFEMAG.COM I OCALLIFEMAG.COM outhern California Life Magazine is published by Elysian Media Group, LLC.
3 3 TERRITORIE Montecito anta Barbara Carpinteria 11 Anaheim Arrowhead Beverly Hills Big Bear Brentwood Burbank Calabasas Capistrano Carlsbad Carpinteria Catalina Chinatown Coronado Costa Mesa Culver City Dana Point Hermosa Beach Hollywood Huntington Beach Irvine Laguna Beach 33 Ojai Ventura Oxnard Port Hueneme 2 23 Chatsworth 118 Northridge La Crescenta-Montrose 11 Thousand Oaks Woodland herman Burbank Glendale Pasadena Newbury Hills Oaks Encino. Pasadena 21 Park tudio City Westlake Calabasas WestwoodHollywood an Marino Village Pacific Brentwood Chinatown 1 Palisades Beverly Hills Los Angeles Malibu anta Monica 6 Venice Culver City Downtown Marina Del Rey LA Manhattan Beach anta Fe prings Hermosa Beach Laguna Niguel La Jolla Long Beach Los Angeles Malibu Manhattan Beach Marina Del Rey Mission Viejo Montecito Newbury Park Newport Beach Oceanside Ojai Oxnard Pacific Palisades Palm Desert Palm prings Palos Verdes Pasadena Port Hueneme Redondo Beach Redondo Beach Palos Verdes Catalina 14 an Clemente an Juan an Marino an Marcos anta Ana anta Barbara an Diego anta Fe prings anta Monica eal Beach 91 Anaheim Long Beach eal Beach anta Ana Capistrano Huntington Beach Irvine Costa Mesa 3 Newport Mission Viejo 4 Beach Laguna Laguna Niguel Beach Dana Point an Juan an Clemente herman Oaks outh Pasadena tudio City Thousand Oaks Venice Ventura Westlake Village Westwood Woodland Hills And more Oceanside 138 Arrowhead 1 Carlsbad La Jolla 6 Temecula 85 an Diego Coronado 24 Big Bear an Marcos Palm prings Palm Desert E. THOUAND OAK BLVD. UITE 232, WETLAKE VILLAGE, CA I ADVERTIING AND ALE: OR AD@OCALLIFEMAG.COM I OCALLIFEMAG.COM outhern California Life Magazine is published by Elysian Media Group, LLC.
4 4 TARGETED DEMOGRAPHIC OUTHERN CALIFORNIA LIFE MAGAZINE READER ARE AFFLUENT OCAL REIDENT A WELL A TRAVELER TO OUTHERN CALIFORNIA. THE MAJORITY OF OUR READER ARE AGE 35+ AND HAVE A GRADUATE AND MATER' DEGREE WITH A HOUEHOLD INCOME OF $125,+ In addition, 4 percent of our readers travel to different cities in the outhland at least 1-2 times per month while another 24 percent travel within ocal at least 1-2 times per year. Readers spend an average of one hour or more reading outhern California Life magazine. They take their time looking through the issue and enjoy reading the articles and ads alike. * Results tabulated from the outhern California Life magazine reader survey. GENDER AGE HOUEHOLD INCOME TRAVEL TO DIFFERENT CITIE IN OUTHLAND PEND TIME READING THE MAGAZINE 4% TRAVEL 1-2X PER MONTH 24% TRAVEL 1-2X PER YEAR 62% FEMALE 3% MALE 6% OF READER ARE 35+ EDUCATION 69% MAKE $125,+ PER YEAR 16% TRAVEL 3+X PER MONTH CULTURE & ART In the previous six months 38% READ IT ONE HOUR OR MORE 34% READ IT 2 MINUTE OR MORE 66% HAVE A GRADUATE OR MATER DEGREE 33% HAVE A BACHELOR DEGREE 4% OF READER HAVE EATEN OUT AT LEAT 2X 35% OF READER HAVE ATTENDED THE MOVIE TWICE, WHILE 35% HAVE GONE 5+X 84% OF READER HAVE GONE TO AT LEAT TWO (2) THEATER HOW % OF READER HAVE GONE TO AT LEAT TWO (2) CONCERT 6% OF READER HAVE GONE TO AT LEAT ONE (1) MUEUM
5 5 DITRIBUTION OUTHERN CALIFORNIA LIFE MAGAZINE HA TRATEGIC DITRIBUTION, TARGETING AREA WHERE LOCAL AND TRAVELER EAT, HOP, TAY, AND PLAY. FROM AIRPORT, HOTEL, PA AND ALON, RETAIL TORE, GROCERY TORE AND TARGETED REIDENCE ACRO THE OUTHLAND. REACH YOUR TARGET AUDIENCE BY ADVERTIING IN OUTHERN CALIFORNIA LIFE. HOTEL & REORT outhern California Life magazine is distributed to more than 3 luxury hotels and resorts throughout the outhland. ALON & PA Mailed to hundreds of upscale spas, salons and medical offices from anta Barbara to an Diego and Palm prings. AIRPORT & BOOKTORE Extensive, targeted distribution at all Barnes & Noble Booksellers in the tate of California and all major airports in ocal including LAX, Burbank, John Wayne, Palm prings, and an Diego. UBCRIPTION Paid subscriptions thoughout the U.. RETAIL NEWTAND On stands at more than 1,5 retail and grocery stores throughout outhern California including Target, Vons, Walmart, Gelson's, CV, Amazon retail stores and many more. TARGETED DITRIBUTION Offered at Visitors' Centers and CVBs throughout the outhland E. THOUAND OAK BLVD. UITE 232, WETLAKE VILLAGE, CA I ADVERTIING AND ALE: OR AD@OCALLIFEMAG.COM I OCALLIFEMAG.COM outhern California Life Magazine is published by Elysian Media Group, LLC.
6 6 219 EDITORIAL CALENDAR JANUARY/ FEBRUARY / MARCH 219 LANDMARK & DETINATION APRIL / MAY / JUNE 219 ART & CULTURE JULY/ AUGUT / EPTEMBER 219 EVENT & ENTERTAINMENT OCTOBER / NOVEMBER / DECEMBER 219 FOOD, WINE & PIRIT t t t t PACE CLOE PACE CLOE PACE CLOE PACE CLOE 11/2/218 2/26/219 5/28/219 8/2/219 ON ALE DATE ON ALE DATE ON ALE DATE ON ALE DATE 1/1/219 4/1/219 /1/219 1/1/219 OCAL ADVENTURE IUE C EL EBRATE DICOVER EXPERIENCE C EL EBRATE DICOVER EXPERIENCE C EL EBRATE DICOVER EXPERIENCE GIRL WEEKEND Getaways PIRITED MARTINI BAR Temecula Valley C EL EBRATE DICOVER EXPERIENCE BREEDER CUP WORLD CHAMPIONHIP 216 OUTHERN CALIFORNIA WINE COUNTRY C EL EBRATE DICOVER EXPERIENCE FAVORITE MALIBU WINE AFARI OCAL FAMILY ROOFTOP BAR GETAWAY O CAL ETHNIC FOOD C EL EBRATE DICOVER EXPERIENCE CENIC LAGUNA BEACH DETINATION C EL EBRATE DICOVER EXPERIENCE AN DIEGO GALAMP DITRICT IUE CULVER CITY EVOLVED TOURNAMENT OF ROE PARADE CULTURAL COMMUNITIE GRAMMY AWARD WINNER LANDMARK Adventures IUE PAGEANT M AT E R of the A Tradition in Living Pictures HITORIC HOTEL THE PREEMINENT OUTHLAND ENTERTAINMENT EXPERIENCE 1 6 OCAL MOVIE TUDIO TOUR by Festival of Arts P LU : VINTAGE BOUTIQUE 2 L.A.' GRAND CENTRAL MARKET 4 THE CHANDELIER ROOM AT ANTA ANITA PARK IUE 4 WINE, DI N EY L A N D' HIDDEN G EM TRENDY VENI CE BEACH AN D IE GO ' B E T H IK E WALDORF ATORIA BEVERLY HILL D OW N T OW N B U R BA N K ' WINE TA T I N G HOT P OT THE N EW TANDARD OF LU XURY CENI C DRIVE ALONG H I G H WAY 1 ICONIC URBAN PRE WINERY LA X THEME BU I L D I NG O CA L OL D TOWN P L U : TEN WAY TO PEND A DAY AT ANTA ANITA PARK OCAL HOPPING DETINATION DOWNTOWN ART DIT RICT FAVORITE BREAKFAT POT UNRIVALED 36-DEGREE VIEW OF LO ANGELE P L U : 6 OCAL WATER PORT ANTA ANA ART WALK EPT/OCT H O L I D A Y I U E C EL EBRATE DICOVER EXPERIENCE HOLIDAY FOOD GALORE WITH COOKING potlight on OCAL ADVENTURE IUE OCAL UPERTAR IUE C EL EBRATE DICOVER EXPERIENCE C EL EBRATE DICOVER EXPERIENCE AN DIEGO GALAMP DITRICT WET HOLLYWOOD ORANGE COUNTY CULTURAL COMMUNITIE HITORIC OCAL HOME ICONIC ANTA MONICA PIER GRAMMY AWARD WINNER PATTI LaBELLE CHANNEL HAYLIE DUFF CENIC OUTHLAND DRIVE GET FIT FAT FOR THE HOLIDAY THE EXQUIITE PECIAL EAONAL OCAL MOVIE TUDIO TOUR GETAWAY HITORIC 12 TCL CHINEE THEATRE MARCH/APRIL 21 LA BREA TAR PIT AND MUEUM L.A. MID-CITIE MARCH/APRIL 21 1 JAN/FEB 218 EPT/OCT 216 NOV/DEC 21 NOV/DEC 216 MALIBU MAY/JUNE 21 GETTY VILLA EPT/OCT 21 ICONIC ART WHERE TO WINE, DINE & PLAY MAR/APR 218 HITORIC 12 C EL EBRATE DICOVER EXPERIENCE Culture LOMPOC OCAL WILDFIRE ALUTING HEROE & FIRT REPONDER PATTI LaBELLE CENIC OUTHLAND DRIVE ZIPLINING ADVENTURE YOUR OFFICIAL TICKET TO THE ORANGE COUNTY 1 TRAVEL & RECREATION IUE IUE WINE & FOOD 4 THE CHANDELIER ROOM AT ANTA ANITA PARK BELMOND EL ENCANTO IN ANTA BARBARA JULY/AUGUT 21 EVENT & ENTERTAINMENT IUE I U E JULY/AUGUT 218 H O L I D A Y MAY/JUNE BEACHFRONT GETAWAY 3625 E. THOUAND OAK BLVD. UITE 232, WETLAKE VILLAGE, CA I ADVERTIING AND ALE: OR outhern California Life Magazine is published by Elysian Media Group, LLC. AD@OCALLIFEMAG.COM I OCALLIFEMAG.COM
7 3625 E. THOUAND OAK BLVD. UITE 232, WETLAKE VILLAGE, CA I ADVERTIING AND ALE: OR AD@OCALLIFEMAG.COM I OCALLIFEMAG.COM outhern California Life Magazine is published by Elysian Media Group, LLC.
8 8 AD RATE PRINT AD ALE QUARTERLY RATE! TRAVEL & RECREATION IUE C EL EBRATE DICOVER EXPERIENCE MALIBU WINE AFARI OCAL FAMILY GETAWAY 1x HIDDEN G EM TRENDY VENI CE BEACH AN D IE GO ' B E T H IK E WALDORF ATORIA BEVERLY HILL THE NEW TANDARD OF LU XURY THE PREEMINENT OUTHLAND ENTERTAINMENT EXPERIENCE VINTAGE BOUTIQUE JULY/AUGUT 218 MAY/JUNE 21 6 (-15%) 4x DI N EY L A N D' CULVER CITY EVOLVED (-1%) 3x Full Page $3,995 $3,595 $3,395 1/2 Page $1,99 $1,98 $1,69 1/3 Page $1,98 $989 $933 Back Cover $9,5 $8,55 $8,5 8 Inside Front Cover $8, $,2 $6,8 pecial Bonus: Advertise in both outhern California Life Page One $6,5 $5,85 $5,525 Magazine and Weekend Escapes and receive a special discount : $2,5. FULL Inside Back Cover $,5 $6,5 $6,35 pread $,8 $,2 $6,63 15% surcharge for premium placement. PAGE rate for each magazine DIGITAL AD ALE Leaderboard: 2 advertisers (5% OV) - $8 each ($1,6 per month) MPU (quare Ad): 3 advertisers (33% OV) - $5 each ($1,5 per month) 3625 E. THOUAND OAK BLVD. UITE 232, WETLAKE VILLAGE, CA I ADVERTIING AND ALE: OR outhern California Life Magazine is published by Elysian Media Group, LLC. AD@OCALLIFEMAG.COM I OCALLIFEMAG.COM
9 9 AD PEC AD IZE FINAL TRIM IZE NON-BLEED IZE BLEED IZE* Two-Page pread 16.5 x x x Full Page 8.35 x x x /2 Page Horizontal 8.35 x x x /3 Page Vertical 2.85 x x x * This is the total dimensions with 1/8 added which will be trimmed to Final Trim ize. GENERAL GUIDELINE Build document to ad size. Be sure to extend bleed by 1/8 on all sides, and allow at least 1/2 on all sides for live area, as trimming of ad content may occur otherwise. Include crop marks with bleed ads only. Do not include any printer s marks in image or bleed area. Images and graphics should be 3 dpi at 1%, or no less than 266 dpi. No RGB images. No POT or PANTONE colors. All colors should be four-color process (CMYK). Never use the color Registration built in color palettes. All images should be converted to CMYK. All image files should be TIF, JPG or EP. PICT and GIF files are low-resolution web files not suitable for printing. Perfect alignment of type or design across gutter of two facing pages cannot be guaranteed. Advertisers are responsible for the content of their ads or materials. FULL PAGE 2-PAGE PREAD 1/2 PAGE HORIZONTAL 1/3 PAGE VERTI- CAL FONT Convert all fonts to outline; or Include a copy of all fonts used in your files. If EP images are linked, be sure to include all linked fonts as well. Be sure to include both printer fonts and screen fonts for your files. ome fonts may be restricted from being embedded in a pdf file. Please choose another font, or supply all working files and fonts used. PC fonts cannot be accepted. ACCEPTED FILE FORMAT Camera-ready ads may be submitted in the following formats: PDF, TIFF, JPEG or EP at 3 DPI in CMYK. BLEED: Extend bleed 1/8 on all sides, include crop marks outside of print area. LIVE AREA: Keep all live matter at least 1/2 from FINAL TRIM IZE on all sides. (Refer to Non-Bleed ize.) GUTTER AFETY: Keep all critical matter at least 3/4 from the gutter. PRINTING PROCE: Four-color process (cmyk). Direct to plate. Web offset. Perfect Bound. CREEN: 15-line preferred. Total printing tone value should not exceed 28 percent. FILE DELIVERY METHOD Ads@oCalLifeMag.com Questions? Contact Antoni Pham, Advertising Design & Production: Antoni@oCalLifeMag.com. Uploaded ads need to be clearly marked with the advertiser s business name. Account Executives will a digital proof. Hard copies available upon request. Proofs are limited to three per insertion. outhern California Life reserves the right to reject any camera ready ad because of its content or design. In that event, our production staff may create a new version that meets the magazine s quality standards and fulfills the advertiser s needs E. THOUAND OAK BLVD. UITE 232, WETLAKE VILLAGE, CA I ADVERTIING AND ALE: OR AD@OCALLIFEMAG.COM I OCALLIFEMAG.COM outhern California Life Magazine is published by Elysian Media Group, LLC.
10 E. THOUAND OAK BLVD. UITE 232, WETLAKE VILLAGE, CA I ADVERTIING AND ALE: OR AD@OCALLIFEMAG.COM I OCALLIFEMAG.COM outhern California Life Magazine is published by Elysian Media Group, LLC.
11 E. THOUAND OAK BLVD. UITE 232, WETLAKE VILLAGE, CA I ADVERTIING AND ALE: OR AD@OCALLIFEMAG.COM I OCALLIFEMAG.COM outhern California Life Magazine is published by Elysian Media Group, LLC.
12 E. THOUAND OAK BLVD. UITE 232, WETLAKE VILLAGE, CA I ADVERTIING AND ALE: OR AD@OCALLIFEMAG.COM I OCALLIFEMAG.COM outhern California Life Magazine is published by Elysian Media Group, LLC.
13 13 RAVE REVIEW CONNECT YOUR BRAND TO THE PREMIER MAGAZINE COVERING OUTHERN CALIFORNIA JOIN ADVERTIER WHO TRUT OUTHERN CALIFORNIA LIFE MAGAZINE TO PROMOTE THEIR BRAND ACRO MULTIPLE PLATFORM I can t thank you enough for all your team has accomplished. We are so happy with the level of work and feel that you have truly represented our brand in the best possible light. outhern California Life Magazine has provided Visit Redondo with positive results in a relatively short period of time. I have strong expectations that this publication will successfully serve the outhern California area for a long time. Alexis Garske Media Relations anta Anita Park Karin Kartounian Marketing Manager Visit Redondo Beach Universal tudios City of Lompoc anta Anita Park City of Redondo Beach Breeders Cup Kidspace Museum Reagan Ranch Center Automobile Driving Museum Aldik Home Temecula Valley Palm Garden Hotel Pismo Beach Visitor s Bureau and more ocal Life Magazine has been a great vehicle for launching the Explore Lompoc marketing campaign. With this quality lifestyle publication, we have been able to reach our target demographic and drive market, and generate interest in Lompoc as an emerging travel destination. Ruth Ballin Ballin Marketing & Public Relations Agency for Visit Lompoc LLC (dba Explore Lompoc) Our perfume has been selling like crazy since advertising with outhern California Life. We received an order from ingapore when a client saw our ad in one of your magazines placed in her hotel room. Grace Jacobsen eren Perfume 3625 E. THOUAND OAK BLVD. UITE 232, WETLAKE VILLAGE, CA I ADVERTIING AND ALE: OR AD@OCALLIFEMAG.COM I OCALLIFEMAG.COM outhern California Life Magazine is published by Elysian Media Group, LLC.
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