Point of View. Video Profiles & Perspectives Video Over IP/ Newsroom Automation

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1 More Industry News In Print and Online! For more than 30 years, TV Technology has been the professional video industry s first source of news analysis, trend reports, and the latest product and technology information. For more than 30 years, TV Technology has been the professional video industry s first source of news analysis, trend reports, and the latest product and technology information. The BPA-audited circulation ensures that you reach over 30,000 video equipment buyers in the broadcast, cable, production, post production, corporate and new media markets. TV Technology provides readers with the best news analysis, commentary and product information in the industry. Only TV Technology delivers applicationsoriented features, information about new technologies affecting the industry, incisive commentary and user reports and equipment reviews spanning the entire professional video market. In the News/Expanded Show Coverage TV Technology provides readers with in-depth news analysis and investigative reports on major topics facing the professional video industry. Each issue includes: In the News: Topics range from advances in production workflows, the cloud, multichannel distribution, 4K and OTT, to regulatory news from Washington. Show Coverage: TV Technology s team of reporters and correspondents blanket all major industry trade shows, including NAB, IBC, CES, AES, InfoComm, SMPTE and more. And when it comes to the most important show in the industry, TV Technology covers the NAB Show like no other publication. Preview coverage kicks off with the March NAB Preview issue and concludes in May with the post-show report featuring news from the conferences and the exhibit floor, as well as TV Technology s NAB Best of Show awards. Technology Trends/Special Reports/ News Technology/Multiplatform News Get an inside look at how emerging technologies are impacting the industry in TV Technology s Technology Trends/Special Reports. This section offers readers a technically detailed look at how specific technologies are being used in real-world applications. TV Technology s quarterly special section, News Technology, offers lively features, profiles and equipment roundups for the fastchanging, technically challenging world of broadcast news. The section of TV Technology offers a down-on-the field and behind-the-scenes look at how complex sporting events are covered, from acquisition to graphics to delivery and everything in between. Point of View Want to learn about new technologies and applications from the user s perspective? Readers get the first-person perspective in Point of View, written by and about industry insiders. HD Tips and Techniques offers advice and updates from industry experts on the latest advances in next-generation imaging technology and production. Equipment Guide/Equipment Review/Eye on Equipment Fourteen categories cover the spectrum of professional video gear in the monthly Equipment Guide section encompassing everything from cameras and lenses to switchers and servers. Industry experts test, tweak and review high-end and mid-level products in TV Technology s Equipment Review section. Online News/ Newsletters/ Digital Edition/Ebooks When breaking news in technology develops, readers will find it first through our newly expanded daily newsletter, TV Technology Newsbytes and Audio Tips; and prior to the shows, NAB Sneak Peek and IBC Sneak Peek. With the Digital Edition of TV Technology, readers can get the latest issue of TV Technology the day it hits the streets. Featuring the same content as the print edition, the easy-to-browse digital edition and ipad version of TV Technology is delivered straight to your box every month. Get in-depth analysis and research into the industry s hottest topics with TV Technology Ebooks, available via or at. TV Technology s Broadcast Engineering Extra TV Technology s Broadcast Engineering Extra free weekly newsletter looks at the latest developments in new broadcast and production technologies in the kind of detail you can t get anywhere else. Web Seminar Sponsorships Host your own live educational seminar to preregistered TV Technology subscribers without the travel time and the related expense. Contact publisher for more details. NewBay Connect Place your Technical White Papers including abstract and company overview in the NewBay Connect and generate pre-qualified sales leads of the users downloading your papers. TV Technology will host and promote the papers and provide a lead guarantee during the promotional period. Contact your representative for all inclusive pricing info. NewBay Media educates professionals in audio, musical instruments, video, broadcast, systems installation, and K-12 Education with the information they need to excel in their business by providing dynamic, inspired, creative, interactive awareness to readers, advertisers, associations and other partners around the world. Built upon an information network of award-winning magazines, online communities, and conferences and events, NewBay Media reaches more professionals worldwide in print, in person and online.

2 TV TECHNOLOGY: 2016 (January-June) Issue JANUARY FEBRUARY In the News/ Show Coverage HPA Retreat Preview (Feb , Indian Wells, Calif.) Archiving and Cloud/ Cellular ENG Integrated Production Systems Technology Trends News Technology Gear on the Go Studio Consoles / What s on TV Super Bowl 50 (Feb. 7, San Francisco) Point of View Video Over IP/ Newsroom Automation Equipment Guide Equipment Reviews User Reports Video Servers & Recording/Devices Equipment Reviews: Cameras & Accessories Reference Guide: Furniture & Racks JANUARY COLUMNS: Inside Audio, Lighting Technology, Storage Technology, RF Technology, Focus on Editing Fiber Cabling & Connectors/ Lighting Hockey Audio over IP User Reports: Signal Converters/Intercoms Reference Guide: Character Generators Eye on Equipment: Transcoding/Encoding User Reports: Cellular-ENG & Satellite Reference Guide: Microwave Links Deadlines Editorial: Dec. 14 Ad Close: Dec. 16 Ad Due: Dec. 23 (2015) Editorial: Jan. 18 Ad Close: Jan. 20 Ad Due: Jan. 27 FEBRUARY COLUMNS: Audio by Design, Lighting Technology, Storage Technology, RF Technology, Cloudspotter s Journal MARCH H 2016 NAB SHOW PREVIEW (April 16 21, Las Vegas) Broadcast Engineering Extra Supplement Editorial: Feb. 22 Ad Close: Feb. 24 Ad Due: Mar. 2 APRIL H INTX 2016 Preview (May 16 18, Boston) NAB Show Update NAB Show Profiles in Excellence Special Report Station Automation Wireless Mics Baseball IT Networking Infrastructure User Reports: Cameras, Lighting & Batteries Reference Guide: Prompters Equipment Reviews: Camera Support APRIL COLUMNS: Inside Audio, Lighting Technology, Storage Technology, Multiscreen Views, Digital TV, Masked Engineer NAB Show EXTRA Supplement Editorial: Mar. 14 Ad Close: Mar. 16 Ad Due: Mar. 23 MAY JUNE e Advances in Video Monitors Cloud-based Production Editor in Chief: Tom Butts P F tbutts@nbmedia.com Newsroom Graphics/ Virtual Sets Prompting NAB SHOW POST SHOW NEWS NAB SHOW POST SHOW PRODUCT REVIEW & AWARDS Auto Racing Archiving JUNE COLUMNS: Audio by Design, Lighting Technology, Video Networking, RF Technology, Focus on Editing Broadcast Engineering Extra Supplement User Reports: Production Switchers/Editing & Graphics User Reports: Transmitters & RF Reference Guide: Video Reference Monitors H Denotes Bonus Distribution At Trade Shows Editorial: Apr. 25 Ad Close: Apr. 27 Ad Due: May 4 Editorial: May 23 Ad Close: May 25 Ad Due: Jun. 2

3 TV TECHNOLOGY: 2016 (July-December) Issue JULY AUGUST In the News/ Show Coverage Cellular ENG Advances in Lighting Technology Software as a Service (SaaS) Closed Captioning/ Subtitling Technology Trends OTT Multiviewers / What s on TV 2016 Summer Olympics (Aug. 5 21, Rio de Janeiro, Brazil) Point of View HD Tips & Techniques Test & Measurement Equipment Guide Equipment Reviews User Reports: Routing & Master Control Switchers Reference Guide: Remote Control Monitoring Eye On Equipment: Furniture JULY COLUMNS: Inside Audio, Lighting Technology, Storage Technology, RF Technology, Cloudspotter s Journal Audio Monitoring Business Management Systems Hot Summer Product Guide Supplement Stadium Update Weather Graphics Software-Defined Networks User Reports: Cameras & Lenses Reference Guide: Batteries Eye On Equipment: Audio Consoles AUGUST COLUMNS: Audio by Design, Lighting Technology, Storage Technology, RF Technology, Multiscreen Views Deadlines Editorial: Jun. 20 Ad Close: Jun. 22 Ad Due: Jun. 29 Editorial: Jul. 18 Ad Close: Jul. 20 Ad Due: Jul. 27 SEPTEMBER H IBC2016 Preview (Sept. 8 13, Amsterdam) AES Preview (Sept. 29 Oct. 1, Los Angeles) Multiplatform Delivery Tools News Technology Automation Audio/Mics Football Olympics Wrap-up HD Tips & Techniques Intercoms User Reports: Cloud Solutions Reference Guide: Cable & Connectors Reference Guide: Fiber Equipment Reviews: Storage & Recording SEPTEMBER COLUMNS: Inside Audio, Lighting Technology, Storage Technology, RF Technology, Digital TV, Masked Engineer Editorial: Aug. 1 Ad Close: Aug. 3 Ad Due: Aug. 10 Broadcast Engineering Extra Supplement OCTOBER H SMPTE Preview (Oct ) CCW Preview (Nov. 9-10, New York) Special Report Video Over IP Digital Content Management Studio Lighting Drones & Perspectives Hybrid Storage User Reports: Audio Reference Guide: Microphones User Reports: Camera Heads, Tripods & Pedestals OCTOBER COLUMNS: Audio by Design, Lighting Technology, Storage Technology, RF Technology, Video Networking, Focus on Editing Editorial: Sept. 19 Ad Close: Sept. 21 Ad Due: Sept. 28 NOVEMBER Channel in a Box/ Integrated Channel Playout ENG/SNG Trucks Lenses Transcoding/ Encoding Facility Design Sports Audio HD Tips & Techniques Routing User Reports: Video Monitors User Reports: Test Equipment/ Signal Monitoring Reference Guide: Multiviewers NOVEMBER COLUMNS: Inside Audio, Lighting Technology, Storage Technology, RF Technology, Cloudspotter s Journal Broadcast Engineering Extra Supplement Editorial: Oct. 17 Ad Close: Oct. 19 Ad Due: Oct. 23 DECEMBER 2017 International CES Preview (Jan. 5 8, 2017, Las Vegas) Wildlife/Reality TV Production Switchers Multiviewers Live Production Master Control HD Tips & Techniques Archiving/Storage User Reports: Station Automation/ Digital Content Management Reference Guide: Newsroom Automation/ Business Management Systems Equipment Reviews: Monitors Editorial: Nov. 14 Ad Close: Nov. 16 Ad Due: Nov. 23 DECEMBER COLUMNS: Audio by Design, Lighting Technology, Storage Technology, RF Technology, Multiscreen Views H Denotes Bonus Distribution At Trade Shows

4 TV TECHNOLOGY: 2016 DIGITAL (January-December) Reach, engage and connect with the TV Technology audience via numerous digital platforms and products. Whether your objective is to build branding, thought-leadership or to generate leads, put the power of TV Technology to work for you. Issue Website/Native E-Newsletters E-Book January February Winter X Games CES Super Bowl/Hockey HPA/NRB Topic Focused Webinar Series Mobile/Social Gear on the Go Bonded Cellular Audio over IP Newsroom Automation Integrated Production Systems Test & Measurment Bonded Cellular IP Best Practices March NAB Show Preview NAB Sneak Peek, Must See Microphones IT Networking What to NAB April NAB Show Update NAB Sneak Peek, Must See, Profiles in Excellence Intercoms Archiving/ Asset Management NAB Social Hub May NAB Post Show INTX Streaming Archiving Best of Show Awards/ 25 Things Missed Integrated Social Media June Baseball Camera Suport Sports TV Production Cloud Based Production Online Engineering Resources July Summer Olympics Prompting Production Switchers Advances in Video Monitors Summer Olympics August September October Tennis SIGGRAPH Football IBC Show AES SMPTE Post IBC News Production Automation Software Defined Networks TV Everywhere/OTT ENG UAV s Cloud Based Services Online Training 4K Production Hybrid Storage File Transfer POV/Specialty Cameras November CCW Video over IP Channel In a Box Live Production Election Coverage/ Social Media December GV Expo Station Automation Lighting Closed Captioning Display Technology Sponsorship Deadlines: ebook sponsorships close the last week of the month preceding ebook deployment. Materials are due one week later. Webinar sponsorships close 8 weeks prior to event date.

5 TV TECHNOLOGY: 2016 ADVERTISING RATES & Rate Card #34 Effective January All rates include 4-color, are in U.S. dollars and are per insertion. Tabloid Size 1x 3x 6x 12x 18x 26x 1 page $7, /2 page $6, /3 page $5, /4 page $3, /6 page $2, Standard Size 1 page $6, /3 page $5, /2 page $4, /3 page $3, /4 page $2, /6 page $1, General Column Inch $350 Product Showcase $ Classifieds 1-9 column inch $ Prof card $155 Classified Line $2 CUSTOM MARKETING SOLUTIONS REPRINTS Ordering reprints of articles which appear in TV Technology is an inexpensive and effective way to maximize your exposure in the market. PDFs are also available for website posting. Contact Caroline Freeland at: ; cfreeland@nbmedia.com LIST RENTAL Reach more than 30,000 highly responsive decision-makers in the broadcast, cable, production and professional video marketplace. Demographic and purchasing authority selects are available. Contact Lake Group Media at: ; sabina.pagano@lakegroupmedia.com For more information, or to reserve advertising space, contact your regional sales representative: Eric Trabb, Group Publisher P ext 532 F etrabb@nbmedia.com U.S. CENTRAL, NEW ENGLAND & CANADA Vytas Urbonas Associate Publisher P ext. 533 F vytas@nbmedia.com U.S. WEST Pete Sembler P F psembler@nbmedia.com U.S. MID-ATLANTIC & SOUTHEAST PRODUCT SHOWCASE/CLASSIFIEDS Michele Inderrieden P ext 523 F minderrieden@nbmedia.com EUROPE, MIDDLE EAST & AFRICA Ben Ewles P +44 (0) bewles@nbmedia.com CUSTOM PUBLISHING Our design team provides a full range of custom publishing services, including print and electronic newsletters, catalogs and advertorials. SPAIN/ITALY Raffaella Calabrese P F rcalabrese@nbmedia.com ASIA/PACIFIC Wengong Wang P /40/50 F wwg@imaschina.com JAPAN Eiji Yoshikawa P F callems@world.odn.ne.jp NewBay Media 5285 Shawnee Rd., Ste. 100 Alexandria, VA USA Phone: Fax:

6 TV TECHNOLOGY: AD MATERIAL SPECIFICATIONS & SIZES PREFERRED FORMAT FOR ELECTRONIC AD FILES: Provide Ready-To-Print PDF X-4 Complient (PDF/X ) Checklist: CMYK color and grayscale only (No RGB or spot color) 300 dpi images Flatten all transparency. All transparent artwork needs to be flattened by the advertiser in the native program or during the PDF creation process. Embed all fonts Exactly center page in PDF Make Full Page Bleed Ads according to specs. Include crop marks for all full page ads and partial page ads that bleed off the page. (offset 3/16 ) TABLOID PAGE SPREAD TRIM/DOCUMENT SIZE: 21 1/4 in x 13 in 59.8 cm x 33 cm BLEED: 1/8 beyond trim size (all four sides) LIVE AREA: No text should come within 1/4 of the trim Note: Crop Mark Offset is 3/16 Please make sure crop marks are not in trim or bleed area TABLOID PAGE TRIM/DOCUMENT SIZE: 10 5/8 in x 13 in 26.9 cm x 33 cm BLEED: 1/8 beyond trim size (all four sides) LIVE AREA: No text should come within 1/4 of the trim Note: Crop Mark Offset is 3/16 Please make sure crop marks are not in trim or bleed area All applications must be used in accordance with the manual instructions for 4-color printing. (SWOP 3) If another file format is used, other than one of the above specifications indicated, a fee may be charged for additional work time. This includes:.eps,.tiff, native Photoshop and Illustrator files, etc. A file may also be refused if it is not compatible. NewBay Media s production department works in a Macintosh OSX environment with Adobe Creative Suites 6. Note: Advertisements that have excessive use of dark colors may print with heavy dot gain, resulting in a darker outcome than represented on the original color proof. The sum percentages of tone value should not exceed 300% Total Area Coverage (TAC) and no more than one solid should be used. DIGITAL TRANSFER We recommend all files be compressed prior to uploading. Send compressed files to the Caroline Freeland at cfreeland@nbmedia.com. 8 MB Limit. FTP: Use our easy web interface. Web Browser: Login Info: Use the Guests magazine-title drop-downs on the right, choose TV Technology. Password: guest After new screen opens click: Add After you have highlighted your advertisement s zip file in the finder window, click: Upload Notify cfreeland@nbmedia.com that the ad is uploaded. Fetch or other FTP application: Hostname: Username: TV Technology Connect using: FTP Password: guest SEND AD MATERIALS TO: TV Techology, c/o Caroline Freeland 5285 Shawnee Rd, Ste 100, Alexandria, VA USA cfreeland@nbmedia.com f /2 TAB PAGE VERT. 4 3/4 in x 12 in (12 cm x 30.4 cm) 1/6 TAB PAGE VERT. 2 1/4 in x 7 1/2 in (5.7 cm x 19 cm) 1/3 JR PAGE SQUARE 4 1/4 in x 4 1/4 in (12 cm x 12 cm) PRODUCT SHOWCASE 2 7/8 in x 3 1/2 in (6.67 cm x 8.89 cm) 1/2 TAB PAGE HORIZ. 9 5/8 in x 6 in (24.4 cm x 15.2 cm) 1/6 TAB PAGE HORIZ. 7 1/8 in x 2 1/2 in (18 cm x 6.3 cm) 1/4 JR PAGE VERT. 3 1/2 in x 4 3/4 in (8.89 cm x 12 cm) DOUBLE PRODUCT SHOWCASE 5 3/4 in x 3 1/2 in (14.13 cm x 8.89 cm) 1/3 TAB PAGE HORIZ. 9 5/8 in x 4 in (24.4 cm x 10.1 cm) JUNIOR PAGE 7 1/8 in x 9 1/2 in (18 cm x 24.1 cm) 1/6 JR PAGE VERT. 2 1/4 in x 4 3/4 in (5.7 cm x 12 cm) 1/4 TAB PAGE VERT. 4 3/4 in x 6 in (12 cm x 15.2 cm) 2/3 JR PAGE VERT. 4 3/4 in x 9 1/2 in (12 cm x 24.1 cm) 1/6 JR PAGE HORIZ. 4 1/4 in x 2 1/4 in (12 cm x 5.7 cm) CLASSIFIED COLUMN INCH 5 columns per page 1 3/4" wide (1/8" gutter) Disposition of materials: All advertising material will be held by TV Technology for two years from date last run. 1/4 TAB PAGE HORIZ. 9 5/8 in x 3 in (24.4 cm x 7.62 cm) 1/2 JR PAGE HORIZ. 7 1/8 in x 4 3/4 in (18 cm x 12 cm)

7 ① Newsletter advertising provides cost-effective reach to a targeted, subscriber-based audience, and leverages the highly-respected and credible environment of the industry s leading technology news organization. Choose TV Technology s daily enewsletter for news and frequency, or the weekly Broadcast Engineering Extra for a deepertechnical environment. For advertising questions, please contact your NewBay Media sales representative today! Direct technical questions and submit materials to Caroline Freeland at cfreeland@nbmedia.com or ② ③ TV TECHNOLOGY: 2016 RATES & SPECIFICATIONS ④ Materials due three days prior to mail date. GIF or JPEG files only. No rich media. Animated GIF s OK. Include with artwork: referring URL and alt text. Maximum file size: 40k SPECIFICATIONS & PRICING GUIDE (TVT Newbytes, Daily) AD DESCRIPTION ① LEADERBOARD ② BOX AD SIZE (pixels) PRICE 728 x 90 $2, x 250 $2,000 SPECIFICATIONS & PRICING GUIDE (BEE Newbytes, Weekly) AD DESCRIPTION ③ LEADERBOARD ④ BOX AD SIZE (pixels) PRICE 728 x 90 $3, x 250 $2,500 CUSTOM EBLAST Quoted on Request. Client-provided content and graphic and/or re-purposed Custom sponsored content creation costs quoted on demand. Additional lists available at incremental CPM. Editorial custom content creation costs quoted on demand.

8 SPECIFICATIONS & PRICING GUIDE AD DESCRIPTION ① AD SIZE (pixels) PRICE 728 x 90 $100/CPM 300 x 250 $125/CPM 640 x 480 $150/CPM ① LEADERBOARD ② BOX ③ INTERSTITIAL AD UNIT SPECIFICATIONS ② Required Files.jpg,.gif, swf, 3rd party tag, click through URL TV TECHNOLOGY: 2016 WEBSITE ADVERTISING RATES & SPECIFICATIONS Size or Length 50k Loop/Time 3 loop/15 sec Media Types Accepted All Rich Media except DHTML Audio Accepted User Enabled Audio Streams Only 3rd Party Serv Yes RICH MEDIA Accepted Ad Formats Expandable Banner, Standard Banner, Peel Backs, Page Take-overs Lead Time 4 days Maximum file size 100 KB Accepted Flash Versions up to Flash 10 Direct technical questions and submit materials to Sujin Lee, slee@nbmedia.com or

9 TV TECHNOLOGY: 2016 & CONTACTS GENERAL SPECIFICATIONS All creative must be approved and tested before a campaign can begin. Creative must be received by Traffic & Campaign Management 4 business days before the campaign launch date. Flash creative should use Click-Tag instead of Click-Through ( adobe.com/resources/richmedia/ tracking/designers_guide/) on (release) {geturl (clicktag, _blank );} When submitting rich media, an alternate.gif/.jpg is required Expandable or Out of Banner Rich Media creative must be click initiated Expandable or Out of Banner Rich Media creative must no larger than twice the banner size Audio ads must be user initiated and are subject to editorial approval WEB MECHANICAL SPECIFICATIONS Supplied materials should be no more than 530 pixels wide by no more than 72 pixels deep. GIF or JPEG formats are accepted, as are animated GIFS (which must be less than 24 kilobytes in size). A URL for hot link must be specified. Our production department will be happy to produce your Web advertising FREE of charge. CHANGES & CANCELLATIONS All creative materials must be received at least five business days prior to the launch of the campaign. Include with artwork: Referring URL and alt text. If creative is delayed, NewBay Media reserves the right to extend the campaign and date by same number of days creative was delayed. File Specifications Maximum file size for any advertisement is 40K. We accept animated or static.gifs/. jpgs, but do not accept Rich Media/Flash for the newsletters. (*Please note that Microsoft 2007-and-up WILL NOT animate.gifs in s, only the first frame of the animation will appear. We recommend that you start your animated.gifs on the most important frame to accommodate this Microsoft issue, this way it will allow Outlook end-users to see your pertinent info and anyone using other apps will be able to view the full animation cycle. Visit for more details. Materials Due All creative materials must be received at least five business days prior to the launch of the newsletter. Rejecting Creative NewBay Media reserves the right to approve all ad creative which will run on any NewBay Media newsletters. NewBay Media reserves the right to reject any creative that does not follow our specifications. 3rd Party Tag Policy NewBay Media will accept and traffic up to three tags per placement, per campaign. Late Creative NewBay Media will not delay the deployment of a newsletter due to late creative. For more information, or to reserve advertising space, contact your regional sales representative: Eric Trabb, Group Publisher P ext 532 F etrabb@nbmedia.com U.S. CENTRAL, NEW ENGLAND & CANADA Vytas Urbonas Associate Publisher P ext. 533 F vytas@nbmedia.com U.S. WEST Pete Sembler P F psembler@nbmedia.com U.S. MID-ATLANTIC & SOUTHEAST Michele Inderrieden P ext 523 F minderrieden@nbmedia.com EUROPE, MIDDLE EAST & AFRICA Ben Ewles P +44 (0) bewles@nbmedia.com SPAIN/ITALY Raffaella Calabrese P F rcalabrese@nbmedia.com ASIA/PACIFIC Wengong Wang P /40/50 F wwg@imaschina.com JAPAN Eiji Yoshikawa P F callems@world.odn.ne.jp EDITORIAL CONTACT Tom Butts, Editor in Chief P F tbutts@nbmedia.com SEND MATERIALS TO: TV Technology Production Caroline Freeland 5285 Shawnee Rd., Suite 100 Alexandria, VA P F cfreeland@nbmedia.com

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