Dear Friends, Event sponsorship at the $5,000, $3,000, $1,500, or $750 levels.
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1 COMMITTEE MEMBERS Jayme Walters Aurora, Inc. Director of Development Tracie Young First Bank Event Chair Kayla Miller Aurora, Inc. Patrick O Connor o connor/creative Eric Beasley Southwest Indiana Chamber Carolyn Dearmond Fifth Third Bank Lauren Dimmitt Rudolph, Fine, Porter & Johnson David Hogan Woodforest National Bank Camille Oglesby Woodforest National Bank Teresa Lewis Vectren Nicole Dwanyen Mhango Vectren Drew Heckert Edward Jones Amanda Lindsey Greer's Flooring America Dear Friends, All of us at Aurora would like to invite you to participate in our 4 th annual Midwest Gingerbread House Competition at the Old National Events Plaza on December 6, 2014, presented by First Bank. The proceeds will support our mission to prevent and end homelessness in the Evansville area. The Gingerbread House Competition is our largest fundraiser, and with your help, we re committed to making the 2014 competition our sweetest yet. As you may know, the 2013 competition was cancelled due to a major winter storm that hit Evansville days before the event. It was truly heartbreaking for the hundreds of volunteers, staff, sponsors and competitors who had worked so hard, but for Aurora, it was also a tremendous financial loss. We re confident that we can regroup and come back even stronger this year! In 2012, more than 1,400 people came to watch 63 teams create beautiful and amazing gingerbread showpieces. Our sponsors, competitors, and guests raised nearly $39,000 for our cause. This year, we hope to raise $45,000 to help the men, women and children most in need! The outstanding amount of donated advertising services ($55,000 in 2012) and publicity around the event make this is a perfect regional marketing opportunity. Aurora would like your business to consider: Event sponsorship at the $5,000, $3,000, $1,500, or $750 levels. In-kind donations for the silent auctions such as gift cards, gift baskets, designer goods, or other desirable items Team sponsorships from $100 to $300 Our vision is that our community and its families will be stronger when everyone has a safe, decent and sustainable place to call home. We know that your company is committed to serving the community, and we hope that you will consider helping Aurora to provide the care to those people who need a hand-up. I have included the 2014 Event ships & Sponsorships information packet. Please feel free to contact me or a committee member if you have questions or would like to speak more about this request. Sincerely, Jayme Walters, MSW Aurora, Inc. Director of Development jwalters@auroraevansville.org
2 2014 Sponsorship Information presented by
3 About Aurora s Midwest Gingerbread House Competition Aurora s Midwest Gingerbread House Competition is a oneday fundraising event to support the organization s mission to prevent and end homelessness in the Evansville community. Over 50 teams from the local area and around the Midwest will participate by building, on-site, holiday wonderlands in the form of "Food Network-style" gingerbread houses. Competitors include professional teams made up of pastry chefs and artists from culinary institutions and area bakeries, in addition to local gingerbread house enthusiasts. The public is invited to watch the culinary challenge and vote for their favorite by donating dollars and cents! Guests will also enjoy exciting entertainment, a fabulous silent auction featuring over 150 items in a variety of price ranges, and a free, fun-filled kid s gingerbread workshop! Aurora s Midwest Gingerbread House Competition is a great opportunity for sponsors and donors to not only contribute to a worthy cause, but also reap excellent marketing benefits. In addition to raising awareness for homelessness, we aim to help you increase your reach to local and regional stakeholders! ADMISSION A financial donation or an item to help the homeless. LOCATION Old National Events Plaza (formerly The Centre) 715 Locust Street, Evansville, Indiana TIME Open to the public from 9:30 a.m. 5 p.m. Showpiece judging begins at 2:30 p.m.
4 Event ships S O L D Presenting $5,000 First Bank Sponsor Level Exclusive 1 Billboards 1 (2) TV PSAs Radio PSAs Print Ads (5) Event Press Releases (3) Eastland Mall Sky Banner Yard Signs (30) Competitor Postcards (1,000) Competitor Registration Website Live Remote Mention Free Team Entry Foundation $3,000 TV PSAs Print Ads (5) Event Press Releases (3) Eastland Mall Sky Banner Yard Signs (30) Competitor Post Cards (1,000) Free Team Entry Building $1,500 Print Ads (5) Event Press Release Eastland Mall Sky Banner Gingerbread $750 Event Press Release Benefits for All Event s $5,000 $750 VISIBILITY Logo/Name on Event Flyers (3,000+) Logo/Name in Aurora E-News leading up to the event (5,000+ contacts) Logo/Name Mention and Page Share via Aurora Facebook Posts (3,000+ followers) Logo/Name on Aurora Home Page Website Event Sponsor Plaque for Recognition COMPETITION DAY Sponsor Village Set-Up (2 tables for Presenting and Foundation s and 1 table for Building and Gingerbread s) Logo/Name on Event T-Shirt Logo/Name on Event Banner Logo/Name in Event Program Promotional Item/Flyer in Goodie Bags (500) Business Name Announced by Emcee 1 Designated for Financial Donors only To receive delegated advertising benefits, sponsors must commit to sponsorship prior to August 2014.
5 Team Sponsorships Professional $300 Amateur $200 Youth $100 HELP A TEAM PARTICIPATE IN THE COMPETITION BY PROVIDING A SPONSORSHIP! Divisions include Professional (Culinary), Amateurs (Non-Culinary), and Youth (4 th to 12 th Grade Students). SPONSORSHIP INCLUDES ENTRY PAYMENT FOR TEAM PLUS: Company Name on Competing Team s T-Shirts Promotional Item/Flyer in Goodie Bags (500) Company Name in Program Company Name on Team Sponsor Event Sign Small Banner/Sign at Team s Table (Provided by Sponsor) Company Promotional Items & Marketing Materials at Team s Table Logo/Name Mention and Page Share via Aurora Facebook Posts (3,000+ followers) Logo/Name on Aurora Home Page Website Sponsor Certificate Winning Team Recognition in Post-Event Coverage Past Competition Winners PROFESSIONAL AMATEUR YOUTH The Gingerbird House Cameron Tinker SPONSORED BY AGLA Christmas at the Red Mill Inn Dianna Thorsen, Linda Mercer & Tonna Siebert SPONSORED BY ST. WENDEL PARISH Cabin Fever Katie Stofleth SPONSORED BY REACH MAGAZINE
6 Sponsorship Form SPONSOR NAME COMPANY NAME AS IT SHOULD APPEAR ON ALL PUBLICATIONS CONTACT PERSON(S) ADDRESS CITY STATE ZIP PHONE FAX WEBSITE ADDRESS Please choose the level for your Midwest Gingerbread House Competition ship: SOLD Presenting $5,000 Building Sponsor $1,500 Foundation $3,000 Gingerbread $750 Team Sponsorships (list team names) Professional Sponsor $300 Amateur Sponsor $200 Youth Sponsor $100 Please indicate your team preference: I will find a team to sponsor and represent our business. Please assign my sponsorship to a registered team. In-kind Donations In-kind donation of Silent Auction Items Value: In-kind donation of Event Service Value: Method of Payment Check enclosed (Please make payable to Aurora) Send invoice Pay Via Credit Card: Visa Mastercard AMOUNT CARD NUMBER EXPIRATION DATE SECURITY CODE ON BACK NAME AS IT APPEARS ON THE CARD SIGNATURE* * By signing this agreement, we wish to become a sponsor for the above event(s) and the benefits each provides and agree to provide donations prior to the event. Form Submissions jwalters@auroraevansville.org Mail: Aurora c/o Jayme Walters 1100 Lincoln Avenue Evansville, IN Sponsor Logo Guidelines If logo inclusion is part of your sponsor package, please send to Jayme Walters in the preferred format: vector file (.eps,.ai) in CS4 or lower. Another acceptable format is a raster file (.jpg,.tiff) at 300 DPI (lower resolution will not print clearly). If possible, please supply the following three versions of your logo: 1. Color 2. Grayscale 3. One-color Questions? Please contact Jayme Walters at jwalters@auroraevansville.org or
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