THE MAGAZINES OF NORTHEAST FLORIDA 2016 MEDIA KIT King St., Jacksonville, Florida JacksonvilleMag.com

Transcription

1 32 Years IN PRINT THE MAGAZINES OF NORTHEAST FLORIDA 2016 MEDIA KIT 1261 King St., Jacksonville, Florida JacksonvilleMag.com

2 WHAT MAKES JACKSONVILLE MAGAZINE UNIQUE IN THE MARKET? OUR READERS

3 FOR MORE THAN 30 YEARS, Jacksonville Magazine has presented timely features and in-depth articles that capture the spirit and personality of life in Northeast Florida. Readers rely on the Jacksonville brand for information to enhance their lifestyles while getting the best out of what our city and region have to offer. In every issue, our affluent, educated and engaged readers find information on the people, places and trends that define our community. NUMBERS TO KNOW 7 Different Titles 29 Publications a Year 32 Years in the Market 18,000 Online & Digital Magazine Views Monthly 144,000 Readers Per Month 560,000 Publications Printed Annually Gender FEMALE 59% AGES % INCOME OVER $150,000 AVG. HOUSEHOLD INCOME AVG. HOME VALUE 52% MARRIED 26% $185,000 76% HOME OWNERS $325,000 46% HAVE CHILDREN LIVING AT HOME COLLEGE DEGREE OR MORE 73% 41% MALE 66% OF READERS KEEP THE MAGAZINE ONE MONTH OR LONGER DEMOGRAPHIC PROFILE

4 THE JACKSONVILLE MAGAZINE READER IS A SOCIALLY INVOLVED, EDUCATED & AFFLUENT CONSUMER WHO RELIES ON THE PUBLICATION FOR SHOPPING, DINING AND LEISURE ACTIVITY ADVICE

5 NEWSSTANDS Publix, Fresh Market, Whole Foods, etc. 3,000 SUBSCRIBERS 11,000 22,000 JACKSONVILLE MAGAZINE MONTHLY CIRCULATION PUBLIC PLACES includes sales & marketing events, medical offices, etc. 3,000 SOURCES: Jacksonville Magazine Subscriber Survey Postal & CVC Audit HOTELS, CHAMBERS OF COMMERCE 5, ,000 MONTHLY READERS Do you believe advertising influences your buying decision? YES 84% Do you frequently purchase products or services from ads seen in Jacksonville Magazine? YES 70% Targets three specific kinds of readers affluent residents, newcomers to the region and visitors. Why? On average, these consumers spend more per day than any other Jacksonville Magazine... Sells more copies of its magazines than any other local lifestyle publication Is sold via more newsstand locations throughout Northeast Florida than any other local publication Distributes copies to more than a dozen of the region s leading upscale resorts and hotels, both in-room and at concierge desks Distributes copies of all our publications at special events targeting a diverse and affluent demographic READERS & DISTRIBUTION

6 JACKSONVILLE MAGAZINE CELEBRATES THE PEOPLE, BUSINESSES, CHARITIES & CULTURAL ORGANIZATIONS THAT COMPRISE THE NORTHEAST FLORIDA LIFESTYLE

7 The true value of any magazine to the advertising client is determined by how committed the reader is to receiving the publication and how engaged readers are with the editorial content. The Jacksonville Magazine audience is the most loyal in the market (three decades and counting) and the publication s circulation plan offers advertisers the best possible mix of long-time subscribers and new readers each month. JACKSONVILLE MAGAZINE IS INFLUENTIAL: Jacksonville Magazine has the LARGEST audited, paid, and verified subscriber base of any magazine serving the First Coast area JACKSONVILLE MAGAZINE ADS LAST: Consumers refer to magazines multiple times even saving them, giving advertisers the opportunity for added exposure JACKSONVILLE MAGAZINE SUPPLIES CREDIBILITY: Consumers trust and believe magazine advertising more than advertising in other media JACKSONVILLE MAGAZINE CONTENT CONNECTS: 90% of magazine readers pay full attention when reading magazines. Ad content makes consumers laugh, cry, desire, smile and connect with advertiser brands JACKSONVILLE MAGAZINE TARGETS EFFECTIVELY: With a range of titles that appeal to specific demographics, lifestyles and interests, advertisers can hone in on the targets that fit their needs TESTIMONIALS (source: The Magazine Handbook) Jacksonville Magazine and 904 have helped tremendously with marketing our memberships. I receive calls on a weekly basis that they saw our advertisement in your publication. Jacksonville Magazine is the perfect publication to advertise our Social membership while 904 touches our golfing audience. Your magazines are a staple in my annual advertising and marketing plan. Jennifer Belisario, Director of Sales & Marketing at TPC Sawgrass I have been recommending and placing ads for my clients and my own business in Jacksonville Magazine for 25 years. It has excellent readership and distribution. Most everyone I know has a subscription and reads it. Mary Fisher, President, Fisher Design WHY ADVERTISE IN JACKSONVILLE MAGAZINE

8 NORTHEAST FLORIDA S MOST LOYAL READERS 32 YEARS AND COUNTING

9 IN EACH ISSUE: Arts & Culture, Health & Beauty, Travel, Dining, Homes, Shopping & Style JANUARY TOP 50 RESTAURANTS Northeast Florida s Top 50 Restaurants Public/Private School Guide New Year, New You Home Design Quarterly FEBRUARY BEST OF AMELIA & ST. AUGUSTINE Heart Health & You The Eyes Have It Guide to Staying Young Valentine s Day Gift & Dining Guide Women To Watch Coffee Talk: Barista Battle Jacksonville Magazine s Bride MARCH FAMILY ISSUE Children s Health Guide Top Teachers Caring for Aging Parents Summer Camps Preview Pediatric Profiles Home Design Quarterly North Florida BBQ Roadtrip MAY BEST IN JACKSONVILLE THE PLAYERS Championship Cosmetic & Skincare Update Continuing Education Senior Living Mom/Dad/Grad Gift Guide Ultimate Guide to THE PLAYERS JUNE TOP DOCTORS Acute & Urgent Care Clinics Summer Fun Guide Home Design Quarterly Jacksonville s Manliest Restaurants JULY CITY GUIDE ANNUAL Real Estate Buyer s Guide 50 Things Every Jacksonvillian Must Do 5-Star Realtor Profiles Northeast Florida s Most Livable Neighborhoods Summer Foods We Love Shop Local SEPTEMBER FOOD LOVERS GUIDE Holiday Parties & Catering Guide Jaguars Season Preview Caring Chefs Jacksonville Magazine s Home OCTOBER WOMEN S ISSUE Fall Cultural Arts Calendar Women s Health Champions Pregnancy & Fertility Spa & Beauty Update Wealth Managers: Securing Your Financial Future Burgers & Brews Jacksonville Magazine s Taste NOVEMBER BEST DENTISTS Education Update Diabetes Awareness Primer Holiday Gift & Dining Guides Home Design Quarterly/Fall Entertaining Pizza: Slices With Life Jacksonville Magazine s Taste APRIL FEEL GOOD ISSUE Spas & Healing Retreats Spring/Summer s Best Festivals Navigating Your Retirement Future Best Lawyer Profiles Cosmetic Surgery Q&A Taco Time! Jacksonville Magazine s Home AUGUST PET GUIDE Premier Veterinarians Cosmetic & Skincare Update Public/Private School Guide Shopping: Summer Steals! Charitable Events Register & Celebration of Good Deeds Jacksonville Magazine s Bride RED designates a supplement publication. Forecast is subject to change DECEMBER HAPPY HOLIDAYS Christmas in Northeast Florida Cosmetic & Skincare Update Best Gifts: $30 or Less Retirement Living Holiday Gift & Dining Guides Homemade Cookie Contest 2016 EDITORIAL FORECAST

10 AS A CONTROLLED AND VERIFIED CIRCULATION PUBLICATION TARGETED TO JACKSONVILLE S UPSCALE RESIDENTS AND VISITORS, READERSHIP AMONG THE MOST SOUGHT-AFTER AUDIENCE IS ENSURED

11 32 YEARS IN THE MARKET JACKSONVILLE MONTHLY City regional lifestyle magazine for Northeast Florida, including Amelia Island & St. Augustine 264,000 ANNUALLY YOUR HEALTH 4X A YEAR Northeast Florida s definitive guide to medical care & wellness 100,000 ANNUALLY 904 BI-MONTHLY Northeast Florida s business & executive life authority 90,000 ANNUALLY HOME 2X A YEAR Essential guide to homes, gardens and stylish living. Spring & Fall 30,000 ANNUALLY TASTE 2X A YEAR Menu, dining & entertainment resource. Spring & Fall 30,000 ANNUALLY MORE THAN 560,000 PUBLICATIONS PRINTED & DISTRIBUTED ANNUALLY BRIDE 2X A YEAR The premier wedding publication in the market. Spring & Fall 30,000 ANNUALLY ULTIMATE PLAYERS GUIDE ANNUAL The definitive guide to THE PLAYERS Championship PGA TOUR golf tounament 17,000 ANNUALLY THE JACKSONVILLE MAGAZINE BRAND

12 Photos from Great Chefs of Jacksonville

13 G 4/24/15 2:14 PM Page 94 Benefits Catholic Charities OUR 2016 HAPPENINGS ARE NOT TO BE MISSED Jacksonville Magazine s signature events blend our content with sponsorship opportunities that are tailored to meet our clients marketing objectives. BEST IN JACKSONVILLE PARTY January The year kicks off with the 12th annual celebration of the city s top restaurants, night spots, services and people, as voted on by the readers of Jacksonville Magazine. BURGERS & BREWS September The region s leading craft brewers and home brewers gather to share the cold and frosty fruits of their labors with Jax beer lovers. COVER MODEL FASHION SHOW April An evening of music, cocktails and fashion in celebration of the style and beauty and one young woman walks away with her very own cover photo shoot. TOP DOCTORS RECEPTION June The city s leading physicians gather to honor one another and celebrate the region s first-class healthcare system. INAUGURAL CULINARY COMPETITION FEATURING ELEVEN OF THE OLDEST CITY S TOP DINING & DRINKING ESTABLISHMENTS SERVING THE FINEST COCKTAILS, HORS D OEUVRES, ENTREES & DESSERTS JACKSONVILLE WHISKEY AFFAIR November Cocktails and culture combine in this autumn fundraiser, a celebration of fine spirits, food, cigars and more. Treasury on the Plaza 124 SEATS 2 TEAMS 1 WINNER Whose Cuisine Is Supreme? Team MAINLAND Chefs Zach Lynch, The Ice Plant Christopher Cantabene, Raintree Restaurant Michael Lugo, Michael s Tasting Room Chase Pritchard, The Bistro Lela Pate, Luli s Cupcakes Chris Proulx, Avilés Restaurant & Lounge Friday, May 15, 2015 Team ISLAND Chefs Chip Richard, Caps on the Water Peter Kenney, Purple Olive Bob Hence, The Reef Ben Loose, Gas Full Service Restaurant Jason Barone, Conch House Marina & Restaurant Doors open at 6 PM First Course at 7 PM Tickets available at JacksonvilleMag.com (904) GREAT CHEFS OF ST. AUGUSTINE May Inaugural event set to feature the Oldest City s leading chefs competing in a new fundraiser GREAT CHEFS OF JACKSONVILLE March Eight of the city s top chefs compete dish-to-dish in a fourcourse meal and fundraiser at TPC Sawgrass. SIGNATURE EVENTS

14 OUR INFLUENTIAL READERS AND CLIENTS EXPECT AND APPRECIATE: QUALITY CONSISTENCY VALUE

15 JACKSONVILLE MAGAZINE S DIGITAL PLATFORMS Always on the pulse of what s HOT in Northeast Florida. SOCIAL MEDIA 35,000 Followers & Growing! Reach our affluent and authentic Jacksonville audience with sponsored posts on Facebook, Twitter and Instagram. Your message will become immediately viewable to our audience and becomes amplified should other followers and friends share to their respective audiences. TWITTER FACEBOOK 11,000+ facebook.com/jacksonvillemagazine INSTAGRAM 4,000+ instagram.com/jacksonvillemag/ Guidelines: Because of the close association of social media promotion with our editorial content, we accept advertisers who are consistent with the Jacksonville Magazine upscale brand. Wording of messages is subject to approval, must be provided two days in advance. Maximum 1 post per week. Creative must change with each post. WEBSITE Display Ads: JacksonvilleMag.com is the destination for essential daily news on arts, events, food, style and city happenings! Gain immediate access to our digital audience with leaderboard and tile display ads placed in 30-day increments. Sponsored Content: We are enhancing our digital opportunities to help clients become positioned as an industry leader using content similar to our own editorial. We help you develop a compelling headline and story about your business/offering. the Ticket ARTS CULTURE THINGS TO DO Guidelines: 30 days advance notice, perhaps longer depending on topic. Photos must be supplied, usage at the discretion of the editor food Chain NOTES FROM THE FIRST COAST FOOD SCENE E-NEWSLETTERS In the summer of 2015, Jacksonville Magazine introduced two e-newsletters. The Ticket is a twice-monthly guide to local happenings including concerts, special events and fundraisers. Food Chain is dedicated to Northeast Florida s dining scene. From restaurants to food trucks to festivals if it involves good eats, we re talking about it. Sponsored contents, giveaways and other promotional opportunities are available. ONLINE CONTENT & SPONSORSHIPS

16 STAFF JACKSONVILLE MAGAZINE / 904 / BRIDE 2-PAGE SPREAD...(TRIM SIZE) 18" wide by 10 7/8" deep FULL PAGE...(TRIM SIZE) 9" wide by 10 7/8" deep 2/3 PAGE (VERT.)...5 1/8" wide by 10" deep 1/2 PAGE (VERT.)...5 1/8" wide by 7 3/8" deep 1/2 PAGE (HORIZ.)...7 7/8" wide by 4 7/8" deep 1/2 PAGE (VERT.) SHARE PAGES ONLY / MARKETPLACE...3 7/8" wide by 9 1/2" deep 1/2 PAGE (HORIZ.) SHARE PAGES ONLY / MARKETPLACE...8" wide by 4 5/8" deep 1/3 PAGE (SQ.)...5 1/8" wide by 4 7/8" deep 1/3 PAGE (VERT.)...2 1/2" wide by 10" deep 1/4 PAGE (VERT.) SHARE PAGES ONLY / MARKETPLACE...3 7/8" wide by 4 5/8" deep 1/6 PAGE (VERT.)...2 1/2" wide by 4 7/8" deep 1/6 PAGE (HORIZ.)...5 1/8" wide by 2 3/8" deep 1/8 PAGE (HORIZ.) BRIDE ONLY...3 7/8" wide by 4 7/8" deep 1/12 PAGE (SQ.)...2 1/2" wide by 2 1/4" deep EDITORIAL PUBLISHER / EDITOR-IN-CHIEF Joseph White joe@jacksonvillemag.com MANAGING EDITOR Virginia Chamlee vchamlee@jacksonvillemag.com EDITORIAL ASSISTANTS Courtnee James courtnee@jacksonvillemag.com Jocelyn Tolbert jocelyn@jacksonvillemag.com CREATIVE CREATIVE DIRECTOR Bronie Brunet bronie@jacksonvillemag.com DESIGNER Jennifer L. Curry jcurry@jacksonvillemag.com STAFF PHOTOGRAPHER Agnes Lopez agnes@poswell.com SALES DIRECTOR OF SALES & MARKETING Amy Robertson amy@jacksonvillemag.com SENIOR ACCOUNT EXECUTIVE Jessica Lindsay jess@jacksonvillemag.com ACCOUNT EXECUTIVE Vanessa Raola vanessa@jacksonvillemag.com SPECIAL PROJECTS MANAGER/ AD COORDINATOR Crystal Chase adcoordinator@ jacksonvillemag.com ACCOUNTING / OFFICE MANAGER Wendy Castro wscastro@jacksonvillemag.com CIRCULATION CIRCULATION MANAGER Mike Romero mike@jacksonvillemag.com TASTE / HOME / PLAYERS GUIDE / YOURHEALTH ADVERTISING SPECS 2-PAGE SPREAD...(TRIM SIZE) 14" wide by 9" deep FULL PAGE...(TRIM SIZE) 7" wide by 9" deep 1/2 PAGE (HORIZ.)...6" wide by 3 7/8" deep 1/4 PAGE...2 7/8" wide by 3 7/8" deep 1/6 PAGE PLAYERS GUIDE ONLY...1 7/8" wide by 3 7/8" deep FULL PAGE ADS: Pull out bleed 1/8" past trim on all sides. Keep all live matter 1/4" inch inside trim edge.