TV Viewing Area (DMA)

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Thomas Richards
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Survivor Game Changers HH Ratings 8.0 8.

Ratings (comscore) 18.2 17.4 17.2 2.6 1.

1 Nat l Cincinnati Minneapolis Dayton 2016/17 Season Week 25 (3/6-3/12/17) Adults Spend the Most Time Watching TV A18+ Weekly Hours : Minutes TV 32:03 Survivor Game Changers HH Ratings NCAA Basketball Championship Selection Show Kansas City 9.0 PC Video 1: Indianapolis 8.7 Smartphone Video 0:36 Greensboro 8.7 Tablet Video 0:15 Nat l 3.0 HH Ratings Top 5 Broadcast Shows RA25-54 Big Bang This Is Us Voice Understanding Millennial Media Consumption 66% Traditional TV 8% Tablet 1% Smartphone PC 2% Voice-Tue Modern Family First and Second Rounds March % TV Connected Device Market of the Week Oklahoma City, OK (DMA Rank #41) Auto Purchasers Weekday Primetime Ratings (comscore) Lincoln GMC Chrysler Column1 Cable News TV Viewing Area (DMA) Oklahoman (Oklahoma City, OK) Newspaper Daily Penetration % % % Top 5 Spot TV Advertisers from Kantar Media Feb 16-Jan 17 Dols (000) David Stanley Local Dealer $4,744.6 Ford Dealer Assn $3,933.1 Mathis Brothers $3,176,7 Cox $2,530.7 Chevrolet Dealer $2,005.6

2016/17 Season Week 25 (3/6-3/12/17) Top 25 Broadcast S/O-S/O (3/6-3/12/17) A25-54 Rank Program Name Live+SD US AA% Top 25 Syndication (2/27-3/5/17) A25-54

5 8 BACHELOR, THE 2.5 9 SURVIVOR 2.4 10 GREY'S ANATOMY 2.3 11 LITTLE BIG SHOTS 2.3 12 GOLDBERGS, THE 2.2 13 BIG BANG THEORY, THE - SP 2.2 14 MOM 2.

0 21 SPEECHLESS 1.9 22 BLACK-ISH 1.9 23 LIFE IN PIECES 1.9 24 MNSTR ENRGY NASCAR POST 1.9 25 MAN WITH A PLAN-ENC 1.8 1 BIG BANG-SYN (AT) 3.

0 8 WHEEL OF FORTUNE 2.0 9 MODERN FAMILY-MF-SYN (AT) 1.9 10 JEOPARDY (AT) 1.8 11 FAMILY GUY-WK-SYN (AT) 1.4 12 TWO-HALF MEN-SYN (AT) 1.

1 18 BOBS BURGERS-SYN (AT) 1.1 19 2 BROKE GIRLS-SYN (AT) 1.1 20 AMERICAN NINJA-SYN (AT) 1.1 21 MIKE AND MOLLY (AT) 1.0 22 INSIDE EDITION (AT) 1.

9 M-F Evening News (3/6-3/10/17) A25-54 Rank Program Name Live+SD US AA% 1 NBC NIGHTLY NEWS 1.7 2 ABC WORLD NEWS 1.5 3 CBS EVENING NEWS 1.

2 2016/17 Season Week 25 (3/6-3/12/17) Top 25 Broadcast S/O-S/O (3/6-3/12/17) A25-54 Rank Program Name Live+SD US AA% Top 25 Syndication (2/27-3/5/17) A25-54 Rank Program Name Live+SD US AA% 1 BIG BANG THEORY, THE THIS IS US VOICE VOICE-TUE MODERN FAMILY NCIS SATURDAY NIGHT BACHELOR, THE SURVIVOR GREY'S ANATOMY LITTLE BIG SHOTS GOLDBERGS, THE BIG BANG THEORY, THE - SP MOM MIDDLE, THE MNSTR ENRGY NASCAR WNR CR GREAT INDOORS, THE BULL BACHELOR: WOMEN TELL ALL AMERICAN HOUSEWIFE SPEECHLESS BLACK-ISH LIFE IN PIECES MNSTR ENRGY NASCAR POST MAN WITH A PLAN-ENC BIG BANG-SYN (AT) FAMILY FEUD (AT) WEEKEND ADVENTURE JUDGE JUDY (AT) MODERN FAMILY-WK-SYN (AT) BIG BANG WKND (AT) LAW & ORDER:SVU-WKL (AT) WHEEL OF FORTUNE MODERN FAMILY-MF-SYN (AT) JEOPARDY (AT) FAMILY GUY-WK-SYN (AT) TWO-HALF MEN-SYN (AT) FAMILY FEUD-WK (AT) ENTERTAINMENT TONIGHT FAMILY GUY-MF-SYN (AT) ACCESS HOLLYWD LV-WKD DR. PHIL SHOW (AT) BOBS BURGERS-SYN (AT) BROKE GIRLS-SYN (AT) AMERICAN NINJA-SYN (AT) MIKE AND MOLLY (AT) INSIDE EDITION (AT) LAST MAN STNDG-MF-SYN(AT) TMZ (AT) HOW I MET-MTHR-WK-SYN(AT) 0.9 M-F Evening News (3/6-3/10/17) A25-54 Rank Program Name Live+SD US AA% 1 NBC NIGHTLY NEWS ABC WORLD NEWS CBS EVENING NEWS 1.2 M-F Late Night (3/6-3/10/17) A25-54 Rank Program Name Live+SD US AA% 1 TONIGHT SHOW LATE SHOW-S. COLBERT JIMMY KIMMEL LIVE! 0.7 Top 10 Time Shifted S/O-S/O Programs (3/06-3/12/17) A25-54 Live+SD (000) THE BIG BANG THEORY THIS IS US GREY'S ANATOMY THE BACHELOR SURVIVOR MODERN FAMILY VOICE-TUE VOICE NCIS BACHELOR: WOMEN TELL ALL Time-Shifted LIVE

Week 25 (3/6-3/12/17) Survivor: Game Changers CBS 3/8/17 8:00p (ET) Household Rating (Live+SD) 4.5 9.7 8.3 8.0 7.8 7.8 7.6 7.5 7.

3 Week 25 (3/6-3/12/17) Survivor: Game Changers CBS 3/8/17 8:00p (ET) Household Rating (Live+SD) National Dayton Minneapolis Cincinnati Nashville Oklahoma City Tulsa Columbus, OH Louisville Ft. Myers Bachelor: Women Tell All on ABC 3/6/17 9:00p (ET) Top 10 Metered Markets Household Rating (Live+SD) NBA: Warriors/Spurs on ABC 3/11/17 8:30p (ET) Top 10 Metered Markets Household Rating (Live+SD) NCAA Selection Show on CBS 3/12/17 xxxxxp (ET) Top 10 Metered Markets Household Rating (Live+SD) Market HH Rtg Market HH Rtg Market HH Rtg National 3.8 Nashville 7.2 Minneapolis 6.4 Chicago 6.3 Atlanta 6.2 Indianapolis 6.2 Milwaukee 6.0 Charlotte 5.9 Tulsa 5.9 Philadelphia 5.3 Ft. Myers 5.3 National 1.5 San Antonio 12.6 San Francisco 6.6 Austin 3.5 Atlanta 3.1 Las Vegas 2.5 Norfolk 2.4 Houston 2.2 Birmingham 2.1 Los Angeles 2.1 Tulsa 2.1 National 3.0 Kansas City 9.0 Indianapolis 8.7 Greensboro 8.7 Cincinnati 7.3 Richmond 7.2 Milwaukee 6.7 Raleigh 6.1 Nashville 5.7 Minneapolis 5.0 Charlotte 4.9

2016/17 Season Week 25 (3/6-3/12/17) Spanish Language Television Spanish Language programs on Spanish broadcast affiliates (Azteca, Estrella TV, Telemundo, UniMas and Univision) attracted 17% of all

anish broadcast stations attracted 31% of all Total U.S.

Live+SD US AA% A25-54 Rank Program Name Live+SD US AA% 1 COLOR DE LA PASION MON 5.0 2 CHEMA, EL - F 4.2 3 CHEMA, EL - R 4.2 4 CHEMA, EL - W 4.2 5 CHEMA, EL - M 4.0 1 COLOR DE LA PASION MON 5.

4 2016/17 Season Week 25 (3/6-3/12/17) Spanish Language Television Spanish Language programs on Spanish broadcast affiliates (Azteca, Estrella TV, Telemundo, UniMas and Univision) attracted 17% of all primetime A18-49 viewers (not just Spanish-Speaking) this week. In the market of Dallas, TX, Spanish- Language programs on Spanish broadcast stations attracted 31% of all primetime A18-49 viewers (not just Spanish-Speaking) this week. Total U.S. Primetime % Broadcast Viewing to Spanish Networks Spanish Language % Viewing to Spanish Programs A18-49 Live+SD Dallas, TX Spanish Stations Hispanic Households 3/6-3/12/17 A18-49 Rank Program Name Live+SD US AA% A25-54 Rank Program Name Live+SD US AA% 1 COLOR DE LA PASION MON CHEMA, EL - F CHEMA, EL - R CHEMA, EL - W CHEMA, EL - M COLOR DE LA PASION MON CHEMA, EL - R CHEMA, EL - W CHEMA, EL - M CHEMA, EL - F RANK CHEMA, EL - T PROGRAMS 4.0 NET 6 CHEMA, "P25-54L+SD EL - T AA%" VINO EL AMOR MON VINO EL AMOR MON PORQUE EL AMOR MANDA THU UNI PILOTO, LA THU VINO EL AMOR WED ROSA DE GUADALUPE THU VINO EL AMOR TUE VINO EL AMOR TUE PILOTO, 0.5LA THU ROSA DE GUADALUPE TUE VINO EL AMOR WED ROSA DE GUADALUPE MON DONA, LA - M DONA, LA - T VINO EL AMOR THU PEQUENOS GIGANTES USA MON DONA, LA - R PILOTO, LA WED NOTICIERO UNIVISION ROSA DE GUADALUPE TUE DONA, LA - M ROSA DE GUADALUPE THU ROSA DE GUADALUPE MON PILOTO, LA WED MOISES DIEZ MNDMIENTS THR VINO EL AMOR THU DONA, LA - T NOTICIERO UNIVISION PILOTO, LA TUE 3.6

Market Close-Up: Oklahoma City, OK Oklahoma City, the capital and largest city in the state, is a major

The economy of Oklahoma City, once just a regional power center of government and energy exploration, has

Corporation, as well as being home to Love's Travel Stops & Country Stores, which is ranked thirteenth on

While not in Oklahoma City proper, other large employers within the MSA region include: Tinker Air Force

Oklahoma City is home to several professional sports teams, including At-A-Glance the Oklahoma City Thunder

Oklahoma City is also home to the state's largest school district, Oklahoma City Public Schools.

Total Retail Sales Oklahoma City, OK - $41,272,582 African American HH Rank Hispanic HH Rank Asian HH Rank

2 TV stations serving the area of Oklahoma City, OK include KOCO (ABC), KOCB (CW), KOCM (RELIG), KOCY

TV Newspaper Radio Magazines Oklahoma City, OK Interesting Facts Wild West fans can see John Wayne s

5 Market Close-Up: Oklahoma City, OK Oklahoma City, the capital and largest city in the state, is a major center for the oil industry and related manufacturing. The economy of Oklahoma City, once just a regional power center of government and energy exploration, has since diversified to include the sectors of information technology, services, health services and administration. The city is headquarters to two Fortune 500 companies, Chesapeake Energy Corporation and Devon Energy Corporation, as well as being home to Love's Travel Stops & Country Stores, which is ranked thirteenth on Forbes' list of private companies. While not in Oklahoma City proper, other large employers within the MSA region include: Tinker Air Force Base, University of Oklahoma, University of Central Oklahoma, and Norman Regional Hospital. Oklahoma City is home to several professional sports teams, including At-A-Glance the Oklahoma City Thunder of the National Basketball Association. Oklahoma City is also home to the state's largest school district, Oklahoma City Public Schools. DMA Rank TV Households Population ,070 1,708,050 Median Income Oklahoma City, OK - $47,004 SMSA Total Retail Sales Oklahoma City, OK - $41,272,582 African American HH Rank Hispanic HH Rank Asian HH Rank Cable Penetration ADS Penetration TV stations serving the area of Oklahoma City, OK include KOCO (ABC), KOCB (CW), KOCM (RELIG), KOCY (ESTRELLA), KOKH (FOX), KOPX (ION), KSBI (MYTV), KTBO (RELIG), KTUZ (TELE), KXOC (MYTV), KWTV (CBS), KAUT (IND) & KFOR (NBC). Reliance on Media to Stay Informed % Agree 64% 50% Social Media platform Reach 42% 22% TVB Member Stations TV Newspaper Radio Magazines Oklahoma City, OK Interesting Facts Wild West fans can see John Wayne s personal firearm collection at the National Cowboy & Western Heritage Museum in Oklahoma City. Rocktown climbing gym is one of the most unique in the nation, with a 90 foot wall inside of a grain elevator. With over 300 banjos, the collection at the American Banjo Museum in Oklahoma City is valued at $3.5 million. Sylvan N. Goldman of Humpty Dumpty and Standard Food Market in OKC made the nation s first shopping cart, first used in Oklahoma City, OK Demographic Overview Age Hispanic 65+ <18 13% 9% 25% % 11% % Social 40% Media platform Reach % loyal to vehicle brand

2016/17 Season Local Market Close-Up: Oklahoma City, OK Market: Oklahoma City, OK Series Ranker (Week of 02/27/17 03/05/17) Rtg Rnk Series Station

2 3 The Voice KFOR (NBC) 2 T R 7:00 PM 60 13.4 4 Little Big Shots KFOR (NBC) 1 U 7:00 PM 60 12.

9 7 NewsChannel 4 @ 10pm Sunday KFOR (NBC) 1 U 10:00 PM 35 10.6 8 Little Big Shots KFOR (NBC) 1 U 6:00 PM 60 10.

9 11 Saturday Night Live KFOR (NBC) 1 S 10:29 PM 93 9.9 12 NewsChannel 4 @ 10PM KFOR (NBC) 4 M T W R 10:00 PM 35 9.

9 15 NCIS: Los Angeles KWTV (CBS) 1 U 7:00 PM 60 8.7 16 The Big Bang Theory KWTV (CBS) 2 M R 7:00 PM 31 8.

5 19 NewsChannel 4 @ 6PM KFOR (NBC) 6 M T W R F S 6:00 PM 30 8.5 20 Wheel of Fortune KOCO (ABC) 6 M T W R F S 6:30 PM 30 8.

6 2016/17 Season Local Market Close-Up: Oklahoma City, OK Market: Oklahoma City, OK Series Ranker (Week of 02/27/17 03/05/17) Rtg Rnk Series Station # Eps Day Local Time Run Time Live+SD Rtg 1 NewsChannel 10PM Saturday KFOR (NBC) 1 S 10:00 PM The Voice KFOR (NBC) 1 M 7:00 PM The Voice KFOR (NBC) 2 T R 7:00 PM Little Big Shots KFOR (NBC) 1 U 7:00 PM NewsChannel 5pm Sunday KFOR (NBC) 1 U 5:00 PM Minutes KWTV (CBS) 1 U 6:00 PM NewsChannel 10pm Sunday KFOR (NBC) 1 U 10:00 PM Little Big Shots KFOR (NBC) 1 U 6:00 PM PRED ADDRESS TO CONGRESS KFOR (NBC) 1 T 8:00 PM Taken KFOR (NBC) 1 M 9:00 PM Saturday Night Live KFOR (NBC) 1 S 10:29 PM NewsChannel 10PM KFOR (NBC) 4 M T W R 10:00 PM NBC Nightly News KFOR (NBC) 7 M T W R F S U 5:30 PM News 9 at 10pm KWTV (CBS) 5 M T W R U 10:00 PM NCIS: Los Angeles KWTV (CBS) 1 U 7:00 PM The Big Bang Theory KWTV (CBS) 2 M R 7:00 PM The Bachelor KOCO (ABC) 1 M 7:00 PM Chicago Med KFOR (NBC) 1 R 8:00 PM NewsChannel 6PM KFOR (NBC) 6 M T W R F S 6:00 PM Wheel of Fortune KOCO (ABC) 6 M T W R F S 6:30 PM Purchasers by Auto Make (comscore) Primetime HH Ratings Jan 17 Weekday Prime (7p-10p) Local Broadcast Cable News Local Broadcast News Avg. HH Rating vs. Cable Network News Avg. HH Rating Avg. Local Broadcast News 0.5 Average Cable Network News Channels 3.7 How does Oklahoma City, OK watch TV? Social Media platform Cox Media 31.2% 41.5% Other cable Reach 20.5% 6.8% Broadcast Only Satellite

7 Top 100 Programs P /27/2017-3/05/2017 P25-54 L+SD Rank Program Name Originator # Telecasts AA % AA Proj (000) 1 VOICE NBC ,012 2 VOICE-TUE NBC ,062 3 BIG BANG-SYN (AT) WARNER BROS. TV ,887 4 VOICE 3/2 NBC ,765 5 LITTLE BIG SHOTS NBC ,381 6 FAMILY FEUD (AT) 20TH TELEVISION ,301 7 BACHELOR, THE ABC ,254 8 SATURDAY NIGHT NBC ,199 9 MODERN FAMILY SP-3/1 ABC , CHICAGO PD NBC , BIG BANG THEORY, THE-ENC CBS , PRES ADDRSS ANALYSIS-NBC NBC , WEEKEND ADVENTURE DADT/LITTON , GOLDBERGS, THE ABC , BIG BANG THEORY,THE 9P-SP CBS , CHICAGO FIRE 3/1 NBC , CHICAGO MED NBC , TAKEN NBC , CHICAGO JUSTICE 3/1 NBC , JUDGE JUDY (AT) CBS TV DISTRIBUTION , BIG BANG THEORY, THE-SPCL CBS , MNSTR ENRGY NASCAR CUP FOX , MODERN FAMILY-WK-SYN (AT) 20TH TELEVISION , BIG BANG WKND (AT) WARNER BROS. TV , LAW & ORDER:SVU-WKL (AT) NBC UNIVERSAL , MOM 8:30PM-SPECIAL CBS , WHEEL OF FORTUNE CBS TV DISTRIBUTION , MODERN FAMILY-MF-SYN (AT) 20TH TELEVISION , MAN WITH A PLAN CBS , MNSTR ENRGY NASCAR WNR CR FOX , NCIS: LOS ANGELES CBS , CRIMINAL MINDS CBS , CHICAGO JUSTICE NBC , SHARK TANK SP-3/3 ABC , SUPERIOR DONUTS CBS , MINUTES CBS , BROKE GIRLS CBS , JEOPARDY (AT) CBS TV DISTRIBUTION , SCORPION CBS , PRES ADDRESS CVG FOX NEWS CHANNEL , PRES ADDRESS/ANALYSIS FOX NEWS CHANNEL , LIFE IN PIECES-ENC CBS , ANALYSIS 1-ABC ABC , NBC NIGHTLY NEWS NBC , PRES ADDRESS/DEM RESPONSE FOX NEWS CHANNEL , HUNTED CBS , ABC WORLD NEWS TONIGHT ABC , MNSTR ENRGY NASCAR POST FOX , NCIS-ENC CBS , FRESH OFF THE BOAT-2/28 ABC ,735

8 Top 100 Programs P /27/2017-3/05/2017 P25-54 L+SD Rank Program Name Originator # Telecasts AA % AA Proj (000) 51 ADDRESS ANALYSIS-1-CBS CBS , AMER FUNN HOME VIDEOS ABC , TRUMP:DSCRSO CNGRSO 2/28 UNI , FAMILY GUY-WK-SYN (AT) 20TH TELEVISION , MASTERCHEF JUNIOR FOX , FAMILY GUY FOX , MNSTR ENRGY NASCAR PACE FOX , STAR FOX , TODAY SHOW NBC , SHADES OF BLUE NBC , TWO-HALF MEN-SYN (AT) WARNER BROS. TV , SIMPSONS FOX , BLACKLIST:REDEMPTION NBC , WALL 2/28 NBC , FAMILY FEUD-WK (AT) 20TH TELEVISION , REAL O'NEALS SP-2/28, THE ABC , NBC NIGHTLY NEWS-SUN NBC , : LEGACY FOX , MADAM SECRETARY CBS , ENTERTAINMENT TONIGHT CBS TV DISTRIBUTION , GOOD MORNING, AMERICA ABC , FAMILY GUY-MF-SYN (AT) 20TH TELEVISION , LITTLE BIG SHOTS-ENCORE NBC , HAWAII FIVE-0-ENC CBS , PRES ADDRESS TO CONGRESS CNN , CBS-EVENING-NWS CBS , NBA SUNDAY SHOWCASE ABC , ACCESS HOLLYWD LV-WKD NBC UNIVERSAL , WWE ENTERTAINMENT USA NETWORK , CBS EVENING NEWS CBS , GRIMM NBC , DATELINE FRI NBC , FLASH CW , BLUE BLOODS-ENC CBS , PRES ADDRESS DEM RESPONSE CNN , SUNDAY MORNING CBS , TRAINING DAY CBS , ABC WRLD NEWS TONIGHT-SUN ABC , DR. PHIL SHOW (AT) CBS TV DISTRIBUTION , BOBS BURGERS-SYN (AT) 20TH TELEVISION , LAST MAN ON EARTH FOX , MACGYVER-ENC CBS , ONCE UPON A TIME ABC , MICK, THE FOX , PRICE IS RIGHT 2 CBS , MAKING HISTORY FOX , SHOWTIME CHAMP BOXING-CBS CBS , BROKE GIRLS-SYN (AT) WARNER BROS. TV , CBS THIS MORNING-1 CBS , PRE-PRES ADDRESS CNN ,281

9 Top 100 Programs P /30/2017-2/26/2017 P25-54 L+SD Rank Program Name Originator # Telecasts AA % AA Proj (000) 1 FOX SUPER BOWL LI FOX ,611 2 FOX SUPER BOWL POST-GUN FOX ,593 3 FOX SUPER BOWL POST GAME FOX ,150 4 FOX SUPERBOWL LI KICK FOX ,277 5 FOX SUPER BOWL PRE - 5:30 FOX ,786 6 OSCARS, THE ABC ,120 7 GRAMMY AWARDS CBS ,897 8 FOX SUPER BOWL PRE - 5:00 FOX ,093 9 LIVE FROM THE RED CARPET3 ABC , FOX SUPER BOWL PRE - 4:30 FOX , FOX SUPER BOWL PRE - 4:00 FOX , LIVE FROM THE RED CARPET2 ABC , BIG BANG THEORY, THE CBS , FOX NASCAR DAYTONA 500 FOX , FOX SUPER BOWL PRE - 3:30 FOX , FOX DAYTONA WINNERS CIRCL FOX , BIG BANG-SYN (AT) WARNER BROS. TV , THIS IS US NBC , FOX SUPER BOWL PRE - 3:00 FOX , : LEGACY FOX , LIVE FROM THE RED CARPET1 ABC , FOX DAYTONA 500 PACE LAP FOX , FAMILY FEUD (AT) 20TH TELEVISION , FOX DAYTONA 500 POST-RACE FOX , NCIS CBS , GRAMMY AWARDS RED CARPET CBS , FOX SUPER BOWL PRE - 2:30 FOX , BACHELOR, THE ABC , WEEKEND ADVENTURE DADT/LITTON , GREY'S ANATOMY ABC , SATURDAY NIGHT NBC , BIG BANG THEORY,THE-8P:SP CBS , JUDGE JUDY (AT) CBS TV DISTRIBUTION , MODERN FAMILY ABC , MOM CBS , GREAT INDOORS, THE CBS , KEVIN CAN WAIT CBS , SUPERIOR DONUTS CBS , FOX SUPER BOWL PRE - 2:00 FOX , LAW & ORDER:SVU-WKL (AT) NBC UNIVERSAL , MODERN FAMILY-MF-SYN (AT) 20TH TELEVISION , GOLDBERGS, THE ABC , MAN WITH A PLAN CBS , BIG BANG WKND (AT) WARNER BROS. TV , SCANDAL ABC , BULL CBS , CHICAGO FIRE NBC , WHEEL OF FORTUNE CBS TV DISTRIBUTION , FOX DAYTONA 500 PRE-RACE FOX , KEVIN CAN WAIT - SPCL CBS ,319

10 Top 100 Programs P /30/2017-2/26/2017 P25-54 L+SD Rank Program Name Originator # Telecasts AA % AA Proj (000) 51 MIDDLE, THE ABC , LIFE IN PIECES CBS , JEOPARDY (AT) CBS TV DISTRIBUTION , MODERN FAMILY-WK-SYN (AT) 20TH TELEVISION , WALL NBC , SPEECHLESS ABC , AMERICAN NINJA WARR 2/20 NBC , BROKE GIRLS CBS , BLACK-ISH ABC , LETHAL WEAPON FOX , CRIMINAL MINDS CBS , HAWAII FIVE-0 CBS , BLUE BLOODS CBS , SHARK TANK ABC , NCIS: NEW ORLEANS CBS , SCORPION CBS , AMERICAN HOUSEWIFE ABC , LAW AND ORDER:SVU NBC , LAST MAN STANDING ABC , NBC NIGHTLY NEWS NBC , ODD COUPLE, THE - SPECIAL CBS , HOW TO GET AWAY W/MURDER ABC , HUNTED CBS , LIVE-HOLLYWOOD:AFTR PARTY ABC , CHICAGO PD NBC , MINUTES CBS , NCIS: LOS ANGELES CBS , CHICAGO MED NBC , NBA ALL STAR GAME TURNER NETWORK TELEVISION , ABC WORLD NEWS TONIGHT ABC , LUCIFER FOX , STAR FOX , MACGYVER CBS , FAMILY GUY-WK-SYN (AT) 20TH TELEVISION , MASTERCHEF JUNIOR FOX , PREMIO LO NUESTRO 17 2/23 UNI , APB FOX , HELL'S KITCHEN FOX , FOX SUPER BOWL KICKOFF FOX , CODE BLACK CBS , ODD COUPLE, THE CBS , NBA SAT PRIMETIME ON ABC ABC , GOTHAM FOX , SUPERSTORE NBC , FAMILY GUY-MF-SYN (AT) 20TH TELEVISION , TWO-HALF MEN-SYN (AT) WARNER BROS. TV , SUPER BOWL GREAT COMMRCLS CBS , TODAY SHOW NBC , FAMILY FEUD-WK (AT) 20TH TELEVISION , /20-FRI ABC ,637

11 Top 100 Programs P /30/2017-2/26/2017 P18-49 L+SD Rank Program Name Originator # Telecasts AA % AA Proj (000) 1 FOX SUPER BOWL LI FOX ,623 2 FOX SUPER BOWL POST-GUN FOX ,734 3 FOX SUPER BOWL POST GAME FOX ,934 4 FOX SUPERBOWL LI KICK FOX ,616 5 FOX SUPER BOWL PRE - 5:30 FOX ,433 6 OSCARS, THE ABC ,723 7 GRAMMY AWARDS CBS ,071 8 FOX SUPER BOWL PRE - 5:00 FOX ,941 9 LIVE FROM THE RED CARPET3 ABC , FOX SUPER BOWL PRE - 4:30 FOX , FOX SUPER BOWL PRE - 4:00 FOX , LIVE FROM THE RED CARPET2 ABC , FOX SUPER BOWL PRE - 3:30 FOX , BIG BANG THEORY, THE CBS , FOX NASCAR DAYTONA 500 FOX , FOX DAYTONA WINNERS CIRCL FOX , BIG BANG-SYN (AT) WARNER BROS. TV , FOX SUPER BOWL PRE - 3:00 FOX , THIS IS US NBC , : LEGACY FOX , BACHELOR, THE ABC , LIVE FROM THE RED CARPET1 ABC , FAMILY FEUD (AT) 20TH TELEVISION , GREY'S ANATOMY ABC , GRAMMY AWARDS RED CARPET CBS , FOX SUPER BOWL PRE - 2:30 FOX , FOX DAYTONA 500 POST-RACE FOX , FOX DAYTONA 500 PACE LAP FOX , SATURDAY NIGHT NBC , WEEKEND ADVENTURE DADT/LITTON , MODERN FAMILY ABC , MODERN FAMILY-MF-SYN (AT) 20TH TELEVISION , FOX SUPER BOWL PRE - 2:00 FOX , NCIS CBS , JUDGE JUDY (AT) CBS TV DISTRIBUTION , LAW & ORDER:SVU-WKL (AT) NBC UNIVERSAL , SCANDAL ABC , NBA ALL STAR GAME TURNER NETWORK TELEVISION , FAMILY GUY-WK-SYN (AT) 20TH TELEVISION , GOLDBERGS, THE ABC , MODERN FAMILY-WK-SYN (AT) 20TH TELEVISION , BIG BANG THEORY,THE-8P:SP CBS , BIG BANG WKND (AT) WARNER BROS. TV , CHICAGO FIRE NBC , GREAT INDOORS, THE CBS , MOM CBS , KEVIN CAN WAIT CBS , SUPERIOR DONUTS CBS , WHEEL OF FORTUNE CBS TV DISTRIBUTION , WALL NBC ,852

12 Top 100 Programs P /30/2017-2/26/2017 P18-49 L+SD Rank Program Name Originator # Telecasts AA % AA Proj (000) 51 SPEECHLESS ABC , BLACK-ISH ABC , AMERICAN NINJA WARR 2/20 NBC , FAMILY GUY-MF-SYN (AT) 20TH TELEVISION , MAN WITH A PLAN CBS , LAW AND ORDER:SVU NBC , FOX DAYTONA 500 PRE-RACE FOX , BOBS BURGERS-SYN (AT) 20TH TELEVISION , HOW TO GET AWAY W/MURDER ABC , NBA SAT PRIMETIME ON ABC ABC , JEOPARDY (AT) CBS TV DISTRIBUTION , PREMIO LO NUESTRO 17 2/23 UNI , LETHAL WEAPON FOX , NBA ALLSTAR SAT NIGHT TURNER NETWORK TELEVISION , MIDDLE, THE ABC , BULL CBS , AMERICAN HOUSEWIFE ABC , SHARK TANK ABC , LIVE-HOLLYWOOD:AFTR PARTY ABC , STAR FOX , LIFE IN PIECES CBS , CRIMINAL MINDS CBS , BROKE GIRLS CBS , LUCIFER FOX , KEVIN CAN WAIT - SPCL CBS , HUNTED CBS , CHICAGO PD NBC , SCORPION CBS , NBC NIGHTLY NEWS NBC , WWE ENTERTAINMENT USA NETWORK , MASTERCHEF JUNIOR FOX , CHICAGO MED NBC , LAST MAN STANDING ABC , BLUE BLOODS CBS , HAWAII FIVE-0 CBS , SUPERSTORE NBC , GOTHAM FOX , FOX SUPER BOWL KICKOFF FOX , NCIS: NEW ORLEANS CBS , HELL'S KITCHEN FOX , APB FOX , ODD COUPLE, THE - SPECIAL CBS , FAMILY FEUD-WK (AT) 20TH TELEVISION , WALKING DEAD AMC , NBA ALLSTAR TIP OFF TURNER NETWORK TELEVISION , FLASH CW , NCIS: LOS ANGELES CBS , WALL 1/31 NBC , MACGYVER CBS , TWO-HALF MEN-SYN (AT) WARNER BROS. TV ,341

13 Data Sources: Ratings: Nielsen NPower, NNTV, Arianna, WRAP Newspaper TV Viewing Area: SRDS Circulation, 2017, 2012 & 2007 National Broadcast: The Nielsen Company, NNTV, Live +Same Day estimates, S/O-S/O = Sign-On to Sign-Off Adults 18+ Weekly: The Nielsen Comparable Metrics Report Q Millennial Consumption: Nielsen Millennials On Millennials U.S. Hispanic Purchasing Power: Nielsen s The Secrets to Higher ROI in Spanish-Language TV (Selig Center of Economics Growth and U.S. Census Bureau) Time Shifted Programs: The Nielsen Company, NNTV, Live and Live + Same Day estimates Top 100 Programs: Nielsen NPower Syndication: The Nielsen Company, NNTV, Live +Same Day. Syndication data is a week behind the current report week. Hispanic Households: The Nielsen Company, NPower, Live+SD Spanish Language Programs: The Nielsen Company, NPower, Live + Same Day. For Primetime daypart, Spanish Broadcast affiliates: Azteca, Estrella TV, Telemundo, UniMas & Univision; English Broadcast affiliates: ABC, NBC, CBS, Fox, CW, Me-TV, Bounce TV & Cozi TV. Independents excluded due to unknown language format. For local markets: The Nielsen Company, Arianna, Live+Same Day. Local Market At-A Glance/Overview: SRDS (Nielsen Segmentation & Market Solutions), GfK MEMRI Local Market Close-Up: comscore StationView Essentials, Affinity Answers, Kantar Media Top 20: HH Series Ranker All Day, Ranked on Same Day DVR Metrics Auto Purchasers: comscore data. Weekday Primetime comparison of the top broadcast networks versus the top 4 cable news networks, standard and HD feeds. Local News Strength: All Day average of top 4 cable networks (CNN, Fox News, Headline News and MSNBC), standard and HD feeds vs. All Day Local Broadcast News average. Live HH rating used from the latest available month.

TV Viewing Area (DMA)

TV Viewing Area (DMA) 2016/17 Season Week 35 (5/15-5/21/17) Where did you see ads that were a good contextual fit? (%) Digital Advertising Fraud Losses will amount to HH Ratings TV 57% of display spending 13.2 14.6 Website