rf om the H - Go a d r In ter n F a ir r s n al Inve nto Swiss Gourmet USA Tel. (704) Fax (803) C O N TA AL S

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1 e t d p U r e l i t e R 4 20 rf om the e r w k o o C k c i t s n o N # COATIN YST AL S CR H - Go l F ir r s RE S Swiss Gourmet USA Tel. (704) Fx (803) IN n l Inve nto D G C O N TA In ter n tio r ne edl Win dm AL D M OND IA orders@swissgourmetus.com

2 NEW ITEMS 204 Squre Fry Pn (#6328) The unique shpe of Swiss Dimond s new squre fry pn provides dditionl cooking re without tking up extr room on the stove - lmost 28% more cpcity thn stndrd round fry pn! Cst luminum distributes het to the corners, preventing temperture vrition. Tempered glss lid sold seprtely, #CS228. Jpnese Omelet Pn (#638) The innovtive Jpnese Omelet Pn is perfect for tmgoyki, Jpnese rolled egg omelet commonly eten in bento boxes or s nigiri sushi. Thick, cst luminum construction cooks the egg lyers quickly nd evenly, nd the unique dimondreinforced coting ensures truly nonstick performnce. This pn will never wrp. Cost $78.00 MAP $29.95 MSRP $70.00 Dimensions x Weight 3.3 lbs Depth.6 Volume 2.5 Qt Bse Dimeter 8.8 Cost TBD MAP TBD MSRP TBD Dimensions 5. x 7. Weight.5 lbs Depth.2 Volume 0.7 qt Bse Dimeter 3.9 x 5.5 In stock nd redy to ship! Will lso be vilble s #6328i (induction) in Q ETA: July 204 Will lso be vilble s #638i (induction) by specil order. Squre Griddle (#6628-3) Swiss Dimond s truly non-stick griddle is gurnteed never to wrp. The ergonomic hndle stys cool for esy hndling, nd cst luminum construction mens it weighs less thn cst-iron piece of the sme size. Mde in Switzerlnd with 00% hydroelectric power. Cost $85.00 MAP $39.95 MSRP $80.00 Dimensions x Weight 3.5 lbs Depth 0.4 Volume N/A Bse Dimeter 9. In stock nd redy to ship! Will lso be vilble s #6228-3i (induction) in Q EDGE Stir Fry Pn with Lid (#6526c) Swiss Dimond s new stir fry pn offers verticl edge for esily tossing food. Mde in Switzerlnd nd recommended by the Americn Vegetrin Assocition, the EDGE Stir Fry Pn is helthy nd eco-friendly cookwre option. Includes tempered glss lid with djustble stem vent. Cost TBD MAP TBD MSRP TBD Dimensions 0.25 Weight 3. lbs Depth 2 Volume 2.4 qt Bse Dimeter 7.5 ETA: July 204 Will lso be vilble s #6526ic (induction). Order now for erliest possible delivery. Limited quntities.

3 ppointed judging pnel, nd the Swiss Dimond Fcebook pge. Judging criteri for the Sponsor ppointed judging pnel will be s follows: () Overll Visul Appel of the Disply (b) Cretivity of the Disply (c) Originlity of the Disply Win Trip to Switzerlnd! You sked for it, nd now it s bck! Decorte your store window with Swiss Dimond for the chnce to win the trip of lifetime. CONTEST OVERVIEW:. Request Window Disply Kit (#MSD0033) by October, Crete n innovtive Swiss Dimond window disply in your store Nov.-30, Photogrph your disply. 4. Submit your photos nd Entry Form to Swiss Gourmet USA for your chnce to win. PRIZES: The Grnd Prize is trip for two (2) to Switzerlnd, with n pproximte vlue of $5,000, consisting of:. Round-trip ir trvel to Switzerlnd 2. Three nights of hotel ccommodtions 3. Tour of the Swiss Dimond fctory in Sierre 4. Trditionl Swiss dinner with fctory mngement 5. A check for $,000 in spending money Additionl prizes will be wrded s follows:. First Runner-Up: Swiss Dimond ten-piece cookwre set (#600) 2. Second Runner-Up: Swiss Dimond sixpiece cookwre set (#606) JUDGING CRITERIA: Judging will occur in two chnnels: the Sponsor Judging criteri vi the Swiss Dimond Fcebook pge will be the number of votes tht ech store receives in the Fcebook contest t swissdimond between November nd November 30, 204. The Grnd Prize will be wrded to the store with the highest combined score. In the event of tie, the winner will be chosen bsed on highest score from the judging pnel, t the sole discretion of the judging pnel. Only one Grnd Prize will be wrded. ELIGIBILITY: Existing Customer Stores must be n ctive customer of Swiss Gourmet USA. Locted in 50 U.S. & DC Stores must be locted in one of the 50 sttes of the United Sttes of Americ or in Wshington, D.C. Stores locted in U.S. territories re not eligible. Trde Chnnel Stores must be n independent or chin store specilizing in housewres, kitchenwre, gourmet foods, hrdwre nd/or gifts, or ntionl deprtment store. REGULATIONS FOR DISPLAY: Disply must remin in store window for the entire month of November. Disply must include minimum of five pieces of Swiss Dimond cookwre. Disply must not contin cookwre mde by ny compny other thn Swiss Dimond. Sleble items tht re not Swiss Dimond brnd my be used s props, but judging preference will be given to displys not contining other brnds. Disply should not contin copyrighted mterils for which store does not hve permission. REGULATIONS FOR ENTRY: Entry form must be filled out in its entirety nd returned by the dedline. Photogrphs must be submitted in digitl formt. Pper photogrphs will not be ccepted. Red more, next pge

4 REGULATIONS FOR ENTRY (cont.): Photogrphs of the disply must be cler nd high-qulity. Photos which re blurry, griny, off-color, or otherwise difficult to see will be disqulified t the sole discretion of the Sponsor nd/or judging pnel. At lest one photogrph of the disply must show the entire front of the store, including store nme, for verifiction. HOW TO ENTER:. By Tuesdy, October : E-mil or cll your Swiss Dimond sles rep or the Swiss Gourmet USA office (orders@swissgourmetus.com / ) to request Window Disply Kit (#MSD0033). The kit will ship free with ny product order, or you my py seprte shipping. 2. By Tuesdy, November 4: Submit your Entry Form nd three photogrphs of your disply to the contest dministrtor (swissdimondcontest@gmil.com). At lest one photogrph must show the entire front of the store, including store nme, for verifiction. If your photogrphs re too lrge to e-mil, we recommend the free service WeTrnsfer t 3. From November st to 30th: Encourge your customers to vote for your store s disply on the Swiss Dimond Fcebook pge ( com/swissdimond). 4. On Mondy, December : Tke n dditionl photogrph of your disply, including the store nme, s evidence tht the disply remined intct throughout the entire month of November. Submit the photo to the contest dministrtor (swissdimondcontest@gmil.com) by December 5, 204. STORES WITH MULTIPLE LOCATIONS For stores with multiple store loctions, ech loction my submit seprte entry into the contest, with written permission from the CEO, owner, nd/or Generl Mnger. To be eligible, loctions must hve n existing ccount with Swiss Gourmet USA. All loctions re not required to prticipte. Ech loction will be judged s seprte entry. OFFICIAL RULES Visit Questions bout eligibility or the entry process should be directed to the contest dministrtor t (980) or SwissDimondContest@gmil.com.

5 Driving Customers to Your Store es! i entr,7 60 TV Gme Show Swiss Dimond will be used s n ongoing prize opportunity in mjor CBS gme show. Product Plcement Swiss Dimond is working with product plcement gency to optimize opportunities in television nd film. Ann Fris, str of hit new CBS comedy Mom, uses Swiss Dimond stock pot on the show. Blogger Outrech The #6432 ws fetured s n Editor s Fve product in Fmily Circle mgzine in July 203 thnks to the work of retiler Chrleston Cooks! In 203, Swiss Dimond mde 2,34,865 personl impressions through blogger inititives, generting positive product reviews nd gining endorsements from influentil voices in the blogosphere. Celebrity Coverge Swiss Dimond took dvntge of its presence t the Golden Globes gift suite to generte coverge in OK! mgzine, Lucire mgzine, HGTV s FrontDoor.com nd the Huffington Post. Rgu Recipe Segment with Dle Ernhrdt Jr. Swiss Dimond ws fetured in live morning show interviews cross the ntion with Chef Troy Gglirdo nd Dle Ernhrdt Jr. to demonstrte No-Fry Chicken Prmesn for Rgu pst suce. Celebrity Sighting! Actors nd musicins stopped by to pose with Swiss Dimond cookwre in gift suite honoring the Golden Globe Awrds. Photos vilble! Emil kristyn.sigmon@swissgourmetus.com Actor Tony Hle Buster Bluth, Arrested Development Actress Brndi Burkhrdt Cricket Wtts, Hrt Of Dixie

6 Swiss Dimond Mrketing Mteril HOW TO: Order Mrketing Mteril To pre-order mrketing mteril tht is time-sensitive, like the qurterly consumer flyers (Holidy Guide, Fit For Spring, etc.), we often sk in the newsletter for stores to emil the quntity they will order. To order ny mrketing mteril, including items you pre-ordered, plese include the item on your P.O. If n item is not listed on the P.O., our wrehouse doesn t know to include it with the shipment. Mke sure to include the desired quntity! Swiss Dimond for Helthy Eting Order the NEW Fit for Spring flyer (8.5 x ) to hnd out or disply. In stock nd redy to ship - just include Model #: MSD0032 on your next P.O. Here s hndy list of mrketing mteril: Helping you MSD03 Sles Trining Script MSD028 MSD030 Sles Contest Kit One-Time Courtesy Replcement Letter To Disply In-Store Model # MSD00 Description Trifold brochures pck of 50 MSD004* MSD00* MSD07 MSD09* MSD020 MSD02 MSD022* Overview Flyer MSD024* MSD025 Eco-Friendly Flyer MSD026 MSD027 Holidy Guide MSD032 HD Coting Flyer Recipe Crds HD PRO Flyer Loop Video DVD Use & Cre Crd Avilble for Induction Flyer * Use with MSD005 POS Holder Metro Rck Sign Counter Sign WARRANTY DEPARTMENT Der Customer, Thnk you for submitting your cookwre to the Swiss Dimond Wrrnty Deprtment. We re plesed to provide one-time courtesy replcement for your cookwre. However, plese note tht your cookwre does not demonstrte evidence of mnufcturing defect; therefore, cookwre with the sme chrcteristics would not be eligible for future replcement requests. A mnufcturing defect occurs during the mnufcturing process. The Swiss Dimond Limited Lifetime Wrrnty proudly offers replcement of equl vlue for ny cookwre with mnufcturing defect. The Wrrnty does not cover instnces in which the Use & Cre instructions hve not been followed. This includes (but is not limited to) oil build-up on the cookwre surfce or coting dmge resulting from utensils nd/or overheting. Your Swiss Dimond cookwre hs been shown in lb tests to outperform nd outlst the competition when used ccording to the Use & Cre instructions. To preserve your cookwre for mny yers of superior performnce, plese follow the instructions below. Sincerely, The Swiss Dimond Wrrnty Deprtment USE & CARE INSTRUCTIONS 3 To preserve your nonstick cookwre, Use low to medium-high het: Cooking with oil: Swiss Dimond is do not use high het. High het is designed for cooking without oil. If you OFF never required due to choose to use oil, lwys use it t the proper 0 the excellent therml het setting. For exmple, extr virgin olive 2 9 conductivity of Swiss oil nd butter should only be used over low Not recommended Recommended Dimond cookwre. het. CAUTION: Never use nonstick sprys. 3 8 Strt with «medium» 4 7 het nd djust gently 6 5 upwrd s needed. Alwys plce your pn on the center of the heting surfce. CAUTION: Overheting will dmge the cooking surfce. 2 Preheting: For optiml performnce, plce the pn on medium het for 2 to 3 minutes before dding food. $44.95 $ en. Feel confident cooking with your fmily - Swiss Dimond is completely PFOA-free nd recommend ed s the # nonstick cookwre by the ledin g consumer reporting orgn iztion..4-qt Suce pn with Lid $39.95 $ riendly lifes 3-Piece Induct ion Set $ $ tyle. H I resolve to: live n eco-f Give bck to the enviornmen t. Swiss Dimond cookw re is mnufctur ed from recyclble lumin nd mde with um 00% hydroelectric power from the Swiss Alps. The long lifespn of our products reduces lndfil l wste. D RE COATI AL DIA M O N D C 9-Piece Set MSRP $900 $ I resolve to: spend more time with fm ily. The dimond reinforced cotin esy clen-up g ensures - no required - levin scrubbing or soking with loved ones. g you more time to enjoy tking one piece Sve even more time by to oven to tble of cookwre from stovet op s ll Swiss cookwre is oven sfe up Dimond to 500 F (260 C). Wire Rck Disply To stremline the wrrnty process, you cn choose to ccept wrrnty returns from your customers. If the pn does not demonstte mnufcturing defect, but the customer is insistent, plese use the One-Time Courtesy Replcement Letter. It explins tht their pn is being replced s one-time courtesy, even though it does not demonstrte defect. Order copies by including MSD030 on your next P.O. Authorized Retiler Sticker Fit for Spring Flyer Brochure Holder Lid in the kitch Description POS Holder 8.5x One-Time Courtesy Replcement Letter Tri-Section Pn w/ Coting Lyers Sucepn with get my kids S Swiss Dimond brnded pron 95 I resolve to et out less. nd s unsurpsse C O N TAIN Apron Crd Model # MSD005 MSD006 MSD007 MSD008 MSD009 I resolve to Swiss Dimo nonstick perfor d mnce mkes thn ever to cook fresh mels it esier home withou t t scrificing convenience. 2.2-qt 3.2-qt Suce pn with Lid $49.95 $9. LS Description Ctlog shre your helth tips: fcebook.com /swissdimo nd tions NG Model # MSD002 MSD003 MSD02 Like us nd helth resolu Designed for cooking withou dded oils, fts, or sprys t, Swiss Dimo nd cookwre cn help you cut clories from every mel you mke. STA For Store Internl Use rech your 204 lose weight. RY Merchndising/ POS Fixtures I resolve to High temperture cooking oil Olive oil nd butter Proper Utensils: Non stick spry 5 Oven Use: Swiss Dimond cookwre is oven sfe up to 500 F (260 C), including lids nd ergonomic hndles. 6 Clening: Dishwsher sfe; hnd wsh recommended. Before using for the first time nd fter ech use, wsh thoroughly with hot, very sopy wter. Do not use brsive detergents, oven cleners or scouring pds. To mintin performnce, clen thoroughly fter ech use. When cookwre is not clened properly, thin lyer of food residue remins on the surfce nd my become crbonized when reheted. Crbonized lyers will cuse food to stick. Wrrnty Website Submitting wrrnty clim for review is esier thn ever! Direct your customers to to fill out simple online form nd uplod their imges. They cn even check the sttus of their clim online. is ond g m kin s Di Swis ted to m s esy c s dedi y return ou nd t n or y wrr ssible f mers! o s p ur custo yo

7 - Gold Medl Winner - News & Updtes Be Awre: Swiss Gourmet ecommerce Policy If you pln to sell Swiss Dimond online, sk your rep or Swiss Gourmet USA employee for copy of the ecommerce Policy. Remember, selling on Amzon.com is restricted! New Pricing NEW Retiler Website No more witing! Now, you cn see current promos, check Swiss Gourmet USA stock levels, plce n order, submit wrrnty clim, nd more. Be the first to her bout new items, promos nd new mrketing mteril. Sign up now! Emil web mnger RJ t rj.mnoni@swissgourmetus.com. Effective April, 204. New prices reflect very slight price increse, the first Swiss Dimond hs experienced in over five yers. Sles Contest Kit (Model #MSD028) Running sles contest is n esy wy to get ssocites engged with Swiss Dimond. This kit provides ll the mterils you need to provide your employees with strong foundtion in the brnd. Interntionl Inventor s Fir # Rnked Nonstick Cookwre Mterils for Sles Assocites Use & Cre Crd (#MSD02): 0 per store. Helpful reference tool for sles ssocites to nswer questions bout best prctices on cring for Swiss Dimond. Sles Script (#MSD03): 0 per store. Sles ssocites cn memorize the script to nswer lmost ny question bout Swiss Dimond cookwre. Apron Crd (#MSD003): 0 per store. The lminted, trifold pron crd is for sles ssocites to crry in their pocket s quick reference tool. Mterils for Consumers Tri Fold Brochure (#MSD00): 00 per store. Brochures should be plced in the Swiss Dimond brnded brochure holder, or nother empty brochure holder, to provide potentil customers with informtion bout the brnd. Overview Flyer (#MSD004): per store. The flyer should be plced in the Swiss Dimond brnded POS holder, or nother holder, to cll out benefits to potentil customers.

8 CURRENT PROMOS 676c.4-qt Sucepn w/ Lid 678c 6720c 2.2-qt Sucepn w/ Lid Ask y our re p for ddit ionl prom os! 3.2 qt Sucepn w/ Lid PROMO PRICE: $73 $55 PROMO MAP: $39.95 $99.95 Mrgin: 45% PROMO PRICE: $76 $60 PROMO MAP: $44.95 $09.95 Mrgin: 45% PROMO PRICE: $79 $65 PROMO MAP: $49.95 $9.95 Mrgin: 45% 648T c 7 TRY ME Fry Pn PROMO PRICE: $2 $9 PROMO MAP: $29.95 Mrgin: 37% Fry Pn PROMO PRICE: $62 $56 PROMO MAP: $04.95 $99.95 Mrgin: 44% Wok w/ Lid PROMO PRICE: $96 $75 PROMO MAP: $69.95 $29.95 Mrgin: 44% Don t forget the SHOW SPECIAL! 6008i 3-Piece Induction Set: 9.5 Induction Fry Pn 9.5 Induction Csserole w/ Lid PROMO PRICE: $50 $20 PROMO MAP: $ $99.95 Mrgin: 40% & W E N ED V O R P M I Swiss Dimond kitchen tools - now het-resistnt up to 480 F (250 C) Piece Set: PROMO PRICE: $300 $275 MAP: $ Mrgin: 45% 8 Fry Pn 0.25 Fry Pn w/ Lid 2.2-qt Sucepn w/ Lid 3.2-qt Suté Pn w/ Lid 5.5-qt Soup Pot w/ Lid Model #6426C: 0.25 Fry Pn with Lid. Specil pricing for orders plced t the show! SKU SDT0 Desc. Cost Sptul $7.50 (Flexi) MAP MSRP $4.95 $9.00 SDT02 SDT03 SDT04 SDT05 Tongs $8.00 $5.95 $20.00 Ldle $7.50 $4.95 $9.00 Skimmer $7.00 $3.95 $8.00 Turner $4.95 $9.00 $7.50 Pre-order now! ETA June 204.